In a major shift for Indian aviation, Vistara will operate its last flight under its own brand on Monday, November 11. Starting November 12, Vistara’s operations will integrate with Air India, effectively retiring the Vistara brand and leading to a more consolidated market with fewer full-service carriers.
This merger, which has stirred emotional responses from loyal customers on social media, will reduce the number of full-service airlines in India from five to one over the span of 17 years. Through this merger, Singapore Airlines will acquire a 25.1% stake in Air India, further strengthening the international partnership in India’s aviation landscape.
Grateful to have experienced @airvistara on its final day of operations—a brand that truly delivered on its promise of ‘a new feeling’ in travel.
Vistara is one of the few brands which overlapped brand promise with brand delivery so seamlessly. 1/4 pic.twitter.com/YFO5JAm19t— Anubhav Goyal (@anubhavgo) November 10, 2024
Farewell to Vistara ❤️🩹
India’s finest domestic airline, as it takes its final flight today
Since 2015, Vistara has set new standards for service and comfort in Indian🇮🇳 skies
Thank you, Vistara, for making every journey memorable! 💜
Let us fly high to new horizons with Air… pic.twitter.com/MsenFCAK0y
— Parth Suba (@parthsuba77) November 10, 2024
My last Vistara flight before the AI-Vistara merger comes into effect on 12th November.
UK-848, 6th November 2024.
You’ll be missed @airvistara pic.twitter.com/ifhD4S55Gr
— Chetan Bhutani (@BhutaniChetan) November 6, 2024
One of my all time favorite #Vistara pics –
I took it couple of years ago, when the gate-assignment Gods at Delhi T3 must have been in a great mood!
One final #VistaraLove – Thank you for the memories. 💜#AvGeek pic.twitter.com/ZF5N0WkdNJ
— AJ (@OntheRoadAJ) November 10, 2024
For over 17 years, India’s skies hosted a variety of full-service airlines, beginning with the merger of Indian Airlines and Air India in 2007. However, several of these carriers gradually exited the market. Kingfisher Airlines, for example, ceased operations in 2012, while Air Sahara, acquired by Jet Airways and rebranded as JetLite, ended with Jet Airways’ closure in 2019.
Vistara’s consolidation with Air India symbolizes the end of an era, reducing the diversity of full-service carriers and altering the competitive landscape in Indian aviation.