Ask any skincare aficionado, in fact, even those that consider themselves novices and they will say sunscreen is non-negotiable. Mothers, dermatologists and anyone whose two cents matter most will concur. It is the grand finale to a morning skincare routine in the truest sense of the term. It is the shield that protects your skin from environmental stressors, pollution and the all-too-powerful ultraviolet rays of the sun. In doing this, not only does it slow down how visibly skin ages, but it also protects from diseases like skin cancer that could potentially be life-threatening.
Perhaps the most common misconception about sunscreen is the association built between sunscreen and the summer heat. Several people associate sunscreen solely with going to the beach, sports or just being outdoors in May. The truth is, the sun spares no one. So even on a cloudy day in the peak of winter, sunburn caused by UVB rays is just as likely. UVA rays too can cut through fog, clouds and even glass. Snow can also reflect UV rays and double exposure can speed up premature ageing and the likelihood of skin cancer drastically.
Additionally, damage caused by blue light, also known as High Energy Visible (HEV) light to skin is often overlooked. Electronic devices such as TVs, smartphones and laptops contribute to premature ageing and discolouration too. This is where sunscreens are an additional asset, especially those with iron oxide.
A broad-spectrum sunscreen with an SPF above 30 is a power player when inhibiting sun damage, reducing chances of skin cancer, preventing sunburns and making skin spotless and even. To maximise the benefits, they must be used around the year, with reapplications through the day when necessary. Using sunscreen with an SPF above 30 is also essential. It provides around 96% protection from UVA and UVB rays.
There is room to boost the efficacy of this all-powerful product still. The magical ingredients are Vitamins, which are rich in antioxidative properties. In tandem with sunscreen, they activate sun protection to the highest potential. Vitamin A (retinyl esters) helps absorb UVB rays extensively. This is a tricky balance, as without the application of sunscreen the morning after, they only make the skin more sensitive to sun damage. Vitamin C is a powerful antioxidant that is considered to protect against free radical damage caused by the sun better than most. When used with a broad-spectrum sunscreen, it creates the highest efficacy possible in terms of sun damage protection. Vitamin E, especially in conjunction with Vitamin C is a strong antioxidant. When applied topically, it reduces UV damage and protects aggressively from free radicals.
Myths associated with Vitamins can deter one from sunscreen use too. People say sun protection means less absorption of UVB rays technically reduces the production of Vitamin D in the body. The lack of Vitamin D is believed to increase the incidence of several diseases related to muscle and bone weakness. However, there is little proof that sunscreen is what is inhibiting Vitamin D in the body. Sunscreen helps with the reduction in incidences of skin cancer, which is a hypothesis that has been proven time and again. The protection provided by sunscreens outweighs the speculation that it reduces Vitamin D production extensively.
The world is abuzz with conversation around skin safety and skin health. Sunscreen is the product that has gathered an undefeatable consensus. Applying it year-round ensures healthy skin, not just superficially but also in terms of long-term damage to skin and health, and no one will tell you otherwise. Consumers must choose a formula that suits their needs and their skin type. Use a broad-spectrum sunscreen religiously even for a month, and there will be remarkable results.
The writer is the founder of Foxtale.
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APPLAUSE ENTERTAINMENT BEGINS 2022 WITH A HAT-TRICK OF SHOW RELEASES IN JANUARY
Applause Entertainment has kick-started 2022 on a high note, with two back-to-back show releases. The Sameer Nair-headed content studio of the Aditya Birla Group started the year with a bang with ‘Kaun Banegi Shikharwati’ streaming on Zee5 and ‘Humble Politiciann Nograj’ streaming on Voot Select.
Now, Applause Entertainment is all set to score a hat-trick with Mohit Raina-fronted ‘Bhaukaal Season 2’, streaming on MX Player.
Interestingly, Bhaukaal Season 2 is Applause Entertainment’s 30th release since its inception, it is 10th offering on MX Player and also its seventh show to boast of a second season. The first season of ‘Bhaukaal’, which was released in early 2020, became a huge hit for its hard-hitting storyline based on a real-life super cop, Navniet Sekera. The second season of the show revolves around how this police officer in Muzaffarnagar, UP, busts the Dedha gang and brings law, order and peace to the region.
What makes this feat even more commendable is that Team Applause is constantly exploring different genres with every show. ‘Kaun Banegi Shikharwati’ produced in association with Emmay Entertainment, streaming on Zee5, is a story of a royal dysfunctional family featuring an ensemble of fantastic actors like Naseeruddin Shah, Lara Dutta, Soha Ali Khan, Kritika Karma, Anya Singh and Raghubir Yadav. The political satire, ‘Humble Politiciann Nograj’ produced in association with Firstaction Studios and Danish Sait, streaming on Voot Select, takes ahead the 2018 film with a new story running into 10 episodes. ‘Bhaukaal Season 2’ produced by Applause Entertainment in association with Baweja Studios Production has been eagerly awaited by the audience ever since it was announced post the release of its first outing.
DEEPIKA, ANANYA & SIDDHANT STARRER ‘GEHRAIYAAN’ TRAILER OUT NOW
MUMBAI: Directed by Shakun Batra, Amazon Original Movie ‘Gehraiyaan’ stars Deepika Padukone, Siddhant Chaturvedi, Ananya Panday, Dhairya Karwa as leads along with Naseeruddin Shah and Rajat Kapur in pivotal roles.
Gehraiyaan will have its World Premiere on Amazon Prime Video across more than 240 countries and territories on 11 February 2022. Directed by the very talented Shakun Batra, Gehraiyaan is a relationship drama that looks beneath the surface of complex modern relationships, adulting, letting go and taking control of ones’ life path.
Speaking about the film, Deepika Padukone said, “Alisha, my character in Gehraiyaan is extremely close to my heart and certainly one of the most challenging characters I have portrayed on screen. I am grateful to have had the opportunity to play a role that was fun and challenging at the same time.”
Ananya Panday said, “Shooting with the wonderful cast and crew of Gehraiyaan has been an absolute high point for me and I never wanted the shoot to end! There’s a certain realness to the story of Gehraiyaan; while the film dives into the complexity of relationships it also talks about the thrill of being in love, of discovering oneself and charting ones’ path.”
ALIA BHATT CLOTHES THE NEEDY
NEW DELHI: Pretty Bollywood actress Alia Bhatt, who will soon be seen in S Rajamouli’s magnum opus ‘RRR’, is now giving back to the community through a new initiative. She launched Ed-a-Mamma, a conscious clothing brand for kids, a while back and has now kicked off a ‘Buy1Give1’ initiative, which will provide basic clothing for underprivileged children. For this initiative, every purchase made on their website will be matched with a garment donated by Ed-a-Mamma for a child in need. Ed-a-Mamma has partnered with Goonj – a renowned NGO working across India that focuses on clothing as a basic, yet unaddressed need. Alia Bhatt said, “With Ed-a-Mamma, I set out to create a world that nurtures in children, a love of nature. Knowing full well that they will look after what they love. The Buy1Get1 initiative will be used to gift garments to children in need and we hope to make kids understand the joy of sharing with people who are less fortunate.”So while the actress’ career is flying high and she is busy with numerous films, Alia has not forgotten those in need.
SIDDHANT BRINGS A LUXURIOUS HARLEY DAVIDSON HOME
MUMBAI: Actor Siddhant Chaturvedi recently brought home a luxurious Harley Davidson Sportster S, making him the first person in India to have the bike.
The ‘Gehraiyaan’ actor took to his social media to share the news of the same with his fans and followers. The actor, who rose to fame with MC Sher from Gully Boy, has certainly come a long way in the matter of just 3 years, which is a rather remarkable feat.
On the work front, Siddhant is currently gearing up for Shakun Batra’s next ‘Gehraiyaan’. He also has ‘Phone Booth’, ‘Yudhra’ and ‘Kho Gaye Hum Kahan’ in the pipeline.
SONAL CHAUHAN TO PLAY LEAD IN AKKINENI NAGARJUNA’S THE GHOST
MUMBAI: Akkineni Nagarjuna’s ‘The Ghost’ is a much-anticipated film ever since its announcement. Earlier it was said that the Bollywood star, Jacqueline Fernandez was cast for the film however, the word on the block is that the talented Sonal Chauhan will be playing the lead opposite Nagarjuna instead of Jacqueline.
That’s right, Sonal Chauhan fans are in for a treat as they get to see their favourite actress on the silver screen. A source close to the film said “Makers felt Sonal Chauhan was the best fit for the lead role opposite Nagarjuna in ‘The Ghost’. They felt both the actors Sonal and Nagarjuna would make for a fine on-screen pair and that’s when they approached her. The two are definitely going to portray some great chemistry in the film.”
SALMAN TO FEATURE IN GURU RANDHAWA’S NEW SONG
MUMBAI: Superstar Salman Khan will be seen flaunting his acting skills in singer Guru Randhawa’s new song ‘Main Chala’.
Female vocals of the track have been lent by Lulia Vantur, and the female artist who will be featuring alongside Salman is Pragya Jaiswal. On Tuesday, Guru Randhawa took to Instagram and shared the update with his fans.
“Love will be in air with #MainChala! Song releasing on 22nd January. Stay Tuned,” he wrote.
He tagged Salman Khan and Pragya in the comments. Produced by Salma Khan, the romantic track will be out on January 22.
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