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WHAT OPTIONS DO ASPIRANTS HAVE?

As dynamic as the media industry can be, it is now time for students and professionals to up their game to avail new opportunities in the new-age world.

VIVECK VASWANI

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The Covid pandemic pushed almost all industries in India to digitise, creating a new way of working online. In the longer term, the internet will create processes that far outlive the pandemic because of the three Es: Economics, Efficiency, and Effectiveness. This is especially true with the media which has adapted to thrive during the pandemic in a way that the paradigm shift is permanent.

Newspapers, magazines and tabloids went online to deliver news, most TV channels released ‘apps’, becoming not only time agnostic but also on-the-go. The explosion of Internet users in the country has been pivotal in bringing about this change. How does this impact jobs in the media industry when the concept of fixed time and place, and screen consumption is being replaced with any time and anywhere?

The media, as we know it today, is all-encompassing. It collectively includes over 100 separate, diverse, unique and distinct industries. As digitisation ramps up in these industries, technologically and digitally literate people will lead the change. Industries that can run and thrive when people work from home will prosper, while those where people cannot work from home will take a hit.

WHAT WILL BE IN DEMAND IN THE MEDIA INDUSTRY?

In the current and future scenario, these professions will shape the outcome of the media industry: 

 Digital Marketing 

Most companies have moved their advertising, publicity and marketing strategies online. A digital marketer can use technology, work from home and still be immensely productive. India is one of the fastest-growing economies and with online opportunities on the rise, everything is just a click away – whether it is food, fashion, groceries, movies or music. The digital universe has unlocked employment offers in direct proportion to this humongous and still growing demand. 

 Content Writing and Creation/Social Media Influencer

These opportunities can be conducted from home as well as remote locations. Content writing for films, ads, TV shows, books, articles, blogs, documentaries, short films, corporate and industrial films, OTT platforms, digital magazines or blogs will take off. The more we consume digital content, the more in-demand content writers will be. The same is the case for the creation of content using photos, short videos, and interviews conducted online because of the sheer size of content consumption on social media platforms. Users with a certain number of followers on social media are paid to influence their followers and are in great demand to sell various products and services. 

 Radio Professionals and Voice Artistes 

With the growing demand for nonstop content and because shooting content on site has become a challenge, radio has moved up the list. Radio Jockeys are thriving, talking nonstop from home on their FM channels or through podcasts. Podcasters are setting up their infrastructure to broadcast from home, building loyal audiences and fan followings translating into sizable revenue. 

These are already some of the most sought after careers, and online will further propagate their reach and demand. 

UPCOMING CHALLENGES FOR THE INDUSTRY

With a boom in the uptake of digital services, let us not forget that there will also be challenges. Companies now look at people they hire differently. Organisations struggling to change the way they operate are aggressively looking at getting a piece of the digital pie from their competitors. In addition, being a media entrepreneur has its own challenges – building a business, connecting with leads, sustaining income, on-time payments etc. – to succeed. There is a good chance that the upcoming digital world will not adhere to only two languages: English and Hindi. This will instill a need for language diversity and even digital coding from kids and teenagers. As dynamic as the media industry can be, it is now time for students and professionals to up their game to avail new opportunities in the new-age world. This is a time of great challenges and great opportunities.

The writer is Dean, School Of Contemporary Media, Pearl Academy.

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Educationally Speaking

How Financial Help can help Women Entrepreneurs grow their business

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Business growth, these days, has come a long way from where it was. Earlier, the options were limited for one to grow their business. But now, as technology is evolving and times are changing, there are many ways in which business growth can be achieved. Such an evolution is a necessity, especially for women.  Women empowerment has gained momentum in recent years. And no doubt, it will only be gaining more and more popularity in the world. To keep it up, the Indian government is also focusing on it by supporting women. As the number of women entrepreneurs is increasing, there is also an increment in the number of schemes which ensure that these women are well equipped to run their businesses. There are many opportunities out there. One must know fully well how to grab those opportunities and do their homework. Here are a few tips that can help: 

  • Eligibility

One must, first, check their eligibility. After all, without being eligible for a scheme, they won’t be able to get the financial aid that they require. One can identify among suitable business loans for women and get all the specifications or eligibility criteria that they must keep in mind. If some of the documents are required, they can be ready for financial aid soon. 

  • Keep Track

One must be very much educated in terms of such schemes if they want to apply on time. Various schemes are coming up, and one must have the details of the ones that concern them. Apart from that, they should also keep track of their applications in case they have filled them. 

  • Punctuality for Application

Since there are many schemes, they are not always available. Almost all the schemes for a business loan for women have an expiry date. In other words, there is always a time limit on these until one can fill out their application and submit it. Post that, there is no use in filling out the application as it will not be valid. The best way to do this is by blocking a certain time to apply for such grants specifically.

  • Necessary Details

Most of the time, there are some other details, such as documents, that one might forgetto include. To prevent such mishaps, one must gather all the details about the documents, portals where they must be submitted, who they need to contact, etc., to stay on top of things from the beginning. Revision is also a thing that one must practice in their applications to enable smooth processing. Business Loan Schemes for WomenHere are some of the schemes for a business loan for women that turn out to be the most helpful for women in business: 

  • MUDRA Loan

MUDRA Loan or MUDRA Yojana was launched back in 2015 under the Pradhan Mantri Mudra Yojana (PMMY). The scheme is offered in three categories: Shishu, Kishor, and Tarun. With concessional interest rates, the loan schemes enable women in business to get a loan of up to 10 Lakh rupees. The amount can be easily used for either expansion of one’s business or starting their own business. It has a tenure of repayment of up to 5 years. 

  • Stree Shakti Yojana

As one of the unique schemes, the Stree Shakti package bolsters women’s entrepreneurship. It provides various concessions that women can take advantage of. There is a concession of 0.05 % on loans exceeding the amount of about ₹ 2 lakh. One catch of this scheme is that it is only available for women who are in most ownership of their business. One can avail up to ₹ 20 lakhs of loans. 

  • Bhartiya Mahila Bank Business Loan

Bhartiya Mahila Bank Business Loan is available for women entrepreneurs with an amount that goes up to ₹ 20 Crores. There are three different types of Bharatiya Mahila Bank Business Loan schemes which include: Shringaar: This loan, the BMB Shringaar loan, applies to self-employed women or homemakers who are planning a startup or just want help meeting their daily business expenses. Parvarish: This loan can go for an amount up to ₹ 1 Crore. It provides loans to women who are self-employed women or homemakers for a specific purpose, that is, to set up day-care creches. One can avail of it without collateral security under the CGSTSM or Credit Guarantee Fund Trust for Micro and Small Enterprises scheme. Annapurna: This one is especially for women who are within the age of 18 to 60 yearsand are in food entrepreneurship. IT helps them start or expand their small businesses and can avail of this loan. Unlike the schemes for business loans for women mentioned above, this one requires collateral. 

  • Dena Shakti

Under the Dena Shakti scheme, women entrepreneurs can get a variety of financial aids and services. This one empowers women in business in such a way that they can expect a concession rate of about 0.25% interest. It covers various sectors, including microcredits, retail stores, manufacturing sector, agriculture and related sectors, and small enterprises. 

  • Udyogini

The Punjab and Sind Bank launched the Udyogini program to offer business loans to women. In addition to that, it also offers low-interest rates, which are favourable to women entrepreneurs. One can use this scheme’s help to set themselves up and ensure a smooth establishment and running of the business. Small-scale self-employed women entrepreneurs are only examples of the categories the scheme covers. These schemes are empowering and highly effective in setting up a business. This information is also one that comes in handy for women who have no idea where they must start their journey. Frequently Asked Questions (FAQs)

  1. Are the business loans for women available for housewives as well?

Yes, all women, whether they are housewives or not, can apply for a business loan under the various schemes specially designed for women. They are applicable if one plans to put the money into their business venture. 

  1. Are these business loan schemes only available for Indian women?

Yes, all the business loan schemes in India which are designed for women can be availed only by Indian women. 

  1. What is the first thing one must check before applying for a business loan for women?

One of the first things that one must keep in mind while applying for a business loan for women is eligibility and whether they meet the criteria or not. 

  1. Can business loans be applied for the expansion of business?

Yes, one can easily apply for a loan if they want to use the money to expand the said business. 

  1. Is there a minimum amount of loan that one must take out?

There is no minimum amount in most organizations. Although the amount also depends on the organization.  

  1. Can one get business loans for women in an amount above Rs. 1 crore?

Yes, some of the organizations do offer business loans for women in an amount above Rs. 1 crore. 

  1. Are there specific loans available for women who come under the category of SC & ST?

Yes, in India, specific loans are available for women who come under SC & ST. 

  1. Are there benefits available in all the schemes of business loans for women?

Yes, one may opt for one business loan scheme over the other due to its benefits, such as concessions or lower interest rates. 

  1. What is the minimum age for a woman in business to take out a loan for her business?

The minimum age for a woman in a business to take out a loan for her business is 18. However, this might change as per the institutions. For instance, some banks have 25 as the minimum age limit for business loans for women. 

  1. Does one need to have a good credit score to take out a loan?

Yes, one must have a good credit score to take out a loan. The credit score might depend on the institution that they are applying to.

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How do Government Websites help you to get information about your land?

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As of right now, we’re able to share details on Rajasthan Apna Khata 2022. We’ll show you how to view a map of Rajasthan Farm from the comfort of your own home using an online map service. The state of Rajasthan is rather large. Jamabandi measles have been made available online by the Rajasthan government so that residents of the state may see their land records from the comfort of their own homes. To learn more about your Bhulekh UP, Rajasthan, or Rajasthan if you’re from Rajasthan, just keep checking back with us.

Rajasthan’s government has launched its own Apna Khata website to see land information. From the convenience of their own homes, residents of the state can access this website to view their Khasra Khatuni, Jamabandi, and Bhoomi Maps. Online applications for examining land records, Khet Khatauni, Jamabandi Nakal and Violence Intkaal are now available to all residents of the state, at any time. In addition, the state’s whole population may access internet data on Khet Number, Khatauni Number, and Violence Number, among other things.

The ApnaKhata raj nic in site allows Rajasthan residents to look up information on their property online. There would be no need for residents of the state to visit the Tehsil or Patwari’s office for any land-related tasks in the future. You don’t need to leave your house to verify your Bhulekh Jamabandi details.

Information regarding the land will no longer have to be obtained by making rounds of eating Patwari. People in Rajasthan state may now access and print Khata Khatauni and other land information via an internet website.

Apna Khata Rajasthan’s Positive Effects

  • Those in Rajasthan state will no longer have to visit Patwari to see if Khatauni has been checked.
  • The use of this gateway will help to cut down on unethical forms of marketing.
  • People may now sit at home and look up information on their land thanks to the implementation of this program.
  • To view a map of their property in Rajasthan Apna Khata, simply input the Khasra number or Jamabandi number.
  • People in the state will save time as a result of the implementation of this portal..

What is the e Dharti Rajasthan Portal about?

Rajasthan’s state portal E-Dharti provides individuals with access to information on their land from the comfort of their own homes. This site may be used for a variety of tasks, such as generating a Khasra number, a Bhulekh, a land map, and a farm jamabandi. edharti.raj.nic.in is the portal’s official webpage.

A khata number is required for all citizens. Account numbers for families are known as Khata Numbers (also known as Khevat Numbers). Landowners and their total land holdings are listed in the database.

  • The Apna Khata web site allows people of Rajasthan state to view the comprehensive data oftheir land.
  • The official website of eDharti Apna Khata provides access to a variety of resources, including Khasra Map, Khatauni, and Jamabandi Nakal.
  • As an online gateway, the inhabitants of the state will save time and no longer have to visit the Patwari, saving them time and money.

What is e Sathi?

An online platform called eSathi UP, developed by the UP government, offers a variety of services, including income and caste certificates, birth and death certificates, and more.

This portal’s goal is to make it easier for the people of Uttar Pradesh who live there to access a wide variety of government services and programs. People in the state of Uttar Pradesh can use the eSathi UP portal to apply for and obtain various certifications. The Uttar Pradesh e-District Project is a mission-mode project that runs under the e-Governance Plans throughout the state of UP for the convenience of citizens. It is the state government’s goal to make the e Sathi UP site a success. The fundamental objective of e District UP is to computerize governmental services. The entire system will be automated as part of the E District UP plan.

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Why Teacher Performance Evaluations Are Important

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Why Teacher Performance Evaluations Are Important

Good educational outcomes are a residue of having highly qualified and experienced teachers. The quality of a good teacher is weighed through the teacher’s evaluation. A teacher’s evaluation puts out their performance and conduct in context and compares them against a set of certain standards. 

Evaluating teachers has proved a daunting task yet crucial because it informs future decisions. The evaluation must set clear and rigorous expectations to be successful and effective. Teachers’ evaluation is also made fair by using objective data to measure the performance against some standards. 

Finally, giving evaluation feedback enables the teachers to reinforce their strong points and improve their shortcomings.

Why should teachers be evaluated? Here are a few reasons why teacher evaluation is critical in maintaining a high-quality level of education and meeting the student’s attainments.

  • Improving Teacher Quality

Today, a teacher’s evaluation focuses on instructional and student achievements. For a teacher to be termed as effective, they should have a good mastery of instructional techniques, be well experienced, collaborate with colleagues, and have participated in professional development. 

Teachers’ evaluation helps recognize great teachers who can replicate methods and styles. Good teachers must then be regarded as positive reinforcement to inspire others. Teacher evaluation helps identify teachers’ shortcomings, thus exposing the teachers that require extra training to teach effectively.

  • Improves Teacher Accountability

Teacher evaluation plays a major role in professional development, preparing programs, and building trust among administrators and colleagues. A teacher’s accountability helps the administrators and educators reach the steps necessary to improve their relationship and improve the students’ performance. For example, a teacher’s evaluation acts like a road map where the educators set tangible goals to be reached at a specified time.

  • Encourages Professional Development

Teacher’s evaluation encourages professional development because it deals with formative goals. These goals guide, improve, recognize and reinforce teaching excellence. They assist teachers in planning the educational activities and help teachers focus solely on the student’s outcome. The Adobe Education Exchange comes in handy as an educator’s resource for teachers whose students are taking on projects. This greatly helps the teachers in guiding students and planning the educational activities.

  • Encourages Greater Teacher-Student Collaboration

A teacher is expected to have the capacity to plan, lead, initiate, develop teaching and education in both general and subject-specific knowledge. This is critical because it gives the teacher the capacity to connect teaching and research. For example, when students research the science project ideas 4th grade, the teacher can guide ideas and topics best suited for the student. This kind of collaboration is greatly encouraged by teachers’ evaluations.

How effective is teacher evaluation?

Teachers’ evaluations are critical and integral to our education system. This is because it ensures that we have experienced and qualified teachers geared towards teacher-student collaboration for the greater good, that is, excellent student outcomes. Giving meanin

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Educationally Speaking

School Canvas launched to provide edtech for students’ career routes

School Canvas, previously known as Parentsalarm is one of the leading ed-tech firms in the country. It is recognized as a leading ERP provider in the ed-tech space.

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School Canvas, formerly known as Parents Alarm was launched recently at Eldrok India K 12 Summit 2022. Mr. Kanhaiya Kumar, Founder, School Canvas, was one of the speakers at the event where he announced the official launch of School Canvas, a one of its kind school ERP solution.

The platform has been designed and launched by rebranding Parents Alarm. Parents Alarm was earlier conceptualized with the sole aim to offer seamless educational experiences to the students. Now known as School Canvas, it is one of the leading ed-tech firms in the country. The idea behind the name was simple- just like canvas is a plain white board and offers artists a chance to paint as per their creativity and desire; the platform offers ERP software basis the module or the process the school wants to automate! Whatever the school needs (writes on the white board about their requirements) regarding their automation of specific module; they aim at catering to the requirements of the schools as well as the students and parents to ensure seamless school management.

Eldrok is one of the world’s leading business exhibitions and conference organizers specializing in conceptualizing events in the field of education. The summit was organized at Taj West End, Bengaluru on 7th January 2022. It witnessed the presence of various renowned professionals and experts from the field of education including Principals, School Directors, Founders, and Chairman from different boards like CBSE, ICSE, CAMBRIDGE, and IB Boards. Mr. Kanhaiya took this opportunity to share about the launch of its platform, it’s rebranding as well as the innovation behind the product.

Ever since its inception in 2010, the brand has gained recognition as a leading ERP provider in the ed-tech space. School Canvas is the country’s first ed-tech firm to implement the open API concept. It offers a host of services such as attendance tracking, homework notifications, as well as fee reminders. The brand also helps schools with notification/notice circulation, bus/GPS tracking, e-content, performance updates, and much more. In the first 9 years of their existence, School Canvas’ associations were limited to just schools. However, since the past two years, they have expanded their footprints into conferences and conclaves as well.

Expressing his elation on the launch of School Canvas, Mr. Kanhaiya Kumar, Founder, School Canvas, “It gives us immense joy to share that we have rebranded Parents Alarm and have officially launched School Canvas. We realized that various gaps exist in the Indian education space. We wanted to bridge this physical-digital gap in the education domain as well as revolutionize the space with digital innovations. Over the years, we developed our platform constantly and built it into the ERP software. However, we wanted to innovate it further and ensure it emerges as the go-to solution for the effective management of schools. Hence, we thought of rebranding Parents Alarm as School Canvas. We are excited to have launched it officially and are hoping it will continue disrupting the education space in the times ahead as well. “

Headquartered in Chennai, the brand has been in the market for over a decade by the name of Parents Alarm and has grown exponentially ever since. It is a one-stop ERP solution providing a smart, straightforward, and innovative school management system that allows running schools smoothly in the online space as well as communicating with parents in real-time.

School Canvas is a school management solution ensuring streamlined workflow and high-end educational experiences for the students. With its various modules of learning management, communication management, report card analysis and generation, GSP tracking as well as transportation management, online fee collection as well as payment collection; the platform is helping schools turn paperless in the truest sense! School Canvas with its innovative concept and new-age features is playing a major role in bringing parents closer to their children’s school life.

About School Canvas

Incepted in the year 2010, School Canvas is a leading ERP solution for schools enabling automation of the schools. The platform provides superior educational experiences backed by technological innovations. Headquartered in Chennai, it has a robust clientele of over 550 schools across the country. The firm strives to provide high-end school automation services to its clients with its outcome-based approach and robust digital foundation.

School Canvas formerly known as Parents Alarm launched school ERP solution recently at Eldrok India K 12 Summit 2022.

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Educationally Speaking

Kids Opt For Audio Learning As It Simplifies Reading, Understanding

Audiobooks are more effective as the mind of students is focused on one voice and they can recall words and sentences; this new technique also explains concepts in easy language and helps in completing courses faster

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Data availability is no longer a challenge in the digital age. A simple Google search can open gateways to knowledge and information, which was not the case a few years ago. Furthermore, data sharing has become more accessible than ever too. However, more than the quantity of data, the quality of information matters the most, especially for students preparing for competitive exams.

In the context of coaching institutes and educational institutions, quality data available is required for achieving targets. For instance, the coaching institutions preparing students for competitive exams would want to ensure that such good quality content is supplemented with other factors that help the aspirants attain their goals.

Audiobooks or audio learning methods have been introduced to simplify reading, understanding, and memorizing processes. Many students and aspirants prefer this strategy because it involves listening to books or studying material rather than reading it.

Audio-based learning is more effective as your mind is focused on one voice rather than several. You can recall the words and sentences when you hear something rather than reading it. Audio learning also aids in completing courses faster during competitive exams. It explains concepts in easy language and a consistent tone with real-life examples, keeping you involved in the learning process. As per a recent study, students who opted for audio-based learning could achieve their study goals faster.

IMPROVED FOCUS

Listening makes learning very easy to grasp and understand. All you need is concentration when you are reading or studying a subject. You can plug in your headphones to block out all distracting noises. When you use audio learning, it also makes it easier to write important topics in between. In reading, however, this is not the case. You cannot write while reading, but you can with audio learning.

IMPROVED MEMORIZING WITH LESS COGNITIVE LOAD

When you read something, you are frequently distracted by various factors. When you do not understand a word or its pronunciation, you either look it up in a dictionary or Google it. However, the entire audio learning explains the most difficult words in easy lines and assists you in memorizing themes by ensuring that you comprehend them correctly. Also, listening does not necessitate much mental or physical effort.

ADDITIONAL LEARNING TIME

As there is limited time in each day and competitive preparation necessitates extra studying time to perform better than competitors, time management is another vital aspect in an aspirant’s success. In such situations, audio learning comes in handy and provides advantage due to its passive listening facility, aspirants may continue their preparation while doing other chores like cooking, walking, exercising or even resting, thus converting their non learning time into learning time.

AUDIO LEARNING IS FOR ALL THE SUBJECTS AND LANGUAGES

Audio learning, like books, is available for all disciplines. You may switch languages and teach any subject you want with a single click. Audio learning includes all study materials found in books. It can also solve Math problems with a reference pdf to follow the steps correctly. Audio learning follows a conversational format that keeps you focused on your studies.

CONCLUSION

With the advent of technology, physical books are being replaced with audio learning, which is becoming a new trend in education because it saves time, effortless to learn from and helps to keep our concentration strong without distracting us. Audiobooks offer many advantages that make them superior to books. You no longer need to carry books. Instead, you only need a device that contains all audiobooks. Such an approach could act as a boon for the aspirants preparing for competitive exams.

The Author is Co-Founder and COO, Khabri

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Neet PG Exam 2022 Postponed By 6-8 Weeks

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The Union Health Ministry on Friday postponed the NEET PG exam 2022 by six to eight weeks, keeping in view the clash in dates with NEET PG 2021 counselling.

The Ministry, in its notice, said, “…lot of representations were being received from medical doctors regarding a request to delay NEET-PG 2022 examination date i.e. March 12, 2022, as published…since it is clashing with the NEET PG 2021 counselling. Also, many of the interns would not be able to participate in the PG Counselling 2022 by the month of May/June 2022.” “Keeping the facts in view, Union Health Ministry has taken the decision to postpone NEET PG 2022 by 6-8 weeks or suitably,” the notice read.

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