A love of everything sporty and a passion for high-quality food and beverages, led Mohit Bhagchandani, Founder of 7InkBrews, to launch Copter7 beer and artisanal chocolates. The brand gets its name from cricketing legend M. S. Dhoni’s iconic ‘Helicopter Shot’. Dhoni is also a shareholder, brand ambassador and enthusiastic supporter of the brand and its vision. Mohit Bhagchandani, spoke about this exciting homegrown brand and everything it has to offer. Excerpts:
Q. What was the reason for choosing beer and chocolates?
A. Artisanal chocolates are a relatively new segment with immense potential for growth. We were keen to enter an uncluttered space and make a name for ourselves. As for beer, we felt the market is changing rapidly in India, which made it exciting for us. Internationally, numerous beer brands are synonymous with sporting platforms, with sport intrinsically linked with them. Inspired by that concept, we wanted to create something iconic from India, which would be appreciated around the world.
Q. Who is your target audience?
A. Our target audience is people who have a passion for beer and can drink responsibly. Copter7 beers are aimed particularly at people who appreciate unique taste profiles and a variety in commercial beers.
Q. What sets your beers apart from others made in India?
A. We focus on producing great quality within a strict price bracket. Our USP is our brand ideology and unique approach. Copter7 Beers come in two variants:
COPTER7 STRONG BEER
Brewed along the lines of Strong German Märzen lager with imported Munich, Vienna, and Pilsner malts, Copter7 Strong is a malty amber lager with a toasty aroma. Lighter on the palate due to its low bitterness levels, the drink has a caramel sweetness which makes it smooth and flavourful. The hop flavor is minimal, giving it a mildly spicy and herbal tinge. This one is sure to evoke a celebration of tastes in your mouth, leaving you with the feeling of having bit into a freshly baked loaf of bread.
COPTER7 PREMIUM LAGER
This light, crisp beer is meant to refresh and quench your thirst. Brewed majorly with 2 Row Pilsner malt for a smooth and clean malt flavor, this maize-based drink has a distinctly fruity flavor to entice your taste buds.
Q. What sets your chocolates apart from others made in India?
A. Indian artisanal chocolates are finally receiving their due recognition. We offer high-quality bean-to-bar products which are priced significantly lower than their competition, without compromising on quality. Except for our Mulberry variant, the process of making each of our chocolates, right from the bean, is carried out by us. We use strictly Indian origin cacao and our chocolates are made with natural products. They are also vegan and GMO free. Collaborating with famous chocolatier David Belo made the process of producing these artisanal chocolates, smooth and exciting. We offer bespoke flavours using local ingredients, such as: Mosambi Zest,
-Strawberry and Coffee (a dark chocolate variant), Mint, Mulberry (made with cocoa butter/non-vegan)
Q. What is the story behind the name? How did it come about?
A. Many sporting legends and celebrities have their own brands, but most are unable to make a connection with the audience. We like the word copter as it was inspired by M. S. Dhoni’s iconic helicopter shot and 7 is his Jersey number. Hence, we felt it was a beautiful fit and makes our brand story unique.
Q. What have been the biggest challenges you have faced and how have you overcome them?
A. Setting anything up from scratch is a difficult task, and a brand of this magnitude came with its own set of challenges. It has taken us many years to put this together. The segment of beer in the food and beverage industry, is extremely competitive and difficult to enter. On the other hand, artisanal chocolates are completely niche, so we had unique issues to tackle. COVID-19 also led to tremendous delays and further uncertainty cropped up during the new wave. I believe there will always be challenges to deal with, but we should instead focus on the opportunities at hand.
Q. How did the collaboration with M. S. Dhoni come about?
A. The planning of this brand has taken over three years. The idea was to create something big in India and present it to the international space. Dhoni has been involved since its inception and it was the synergy between the vision and the thought process that made him believe in what we stand for.
Q. How can one access Copter7 products and what other products do you offer?
A. Copter7 products are currently only available in Mumbai, Pune and Goa in wine shops. They will be available in Bengaluru soon. Once lockdowns cease, they will be available across other cities of India in pubs, restaurants and other places.
The interviewer pens lifestyle articles for various publications and her blog www.nooranandchawla.com. She can be reached on email@example.com.
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LISA HAYDON EXPECTING THIRD CHILD WITH HUSBAND DINO LALVANI
MUMBAI: Model-turned-actress Lisa Haydon is currently awaiting the arrival of her third child with her husband Dino Lalvani. She recently featured on the cover of Harper’s Bazaar India where she spoke about motherhood, pregnancy, family plans, and the arrival of their daughter.
Lisa is due on June 22 to give birth to her daughter. However, she feels that he daughter might be here sooner. “Our third child-a daughter-is due to arrive on June 22, but I can already feel the contractions, so it might happen sooner. When Zack was born, Dino and I were like, “Where did this angel come from? And when Leo was born, he was a force of nature, and we were like “That’s our child, the other one’s an angel”,” she said in an interview with Harper’s Bazaar India. “Zack, who is four now, is very excited about the prospect of having a little sister…I think he was a bit jealous when Leo came along, but he is now looking forward to being a big brother,” she added.
TAAPSEE JETS OFF TO VACATION WITH SISTER IN RUSSIA
NEW DELHI : Ahead of the release of her film ‘Haseen Dillruba’, actor Taapsee Pannu has headed to Moscow, Russia with her younger sister Shagun Pannu.
Taking to Instagram, Taapsee has posted several pictures from her vacation with Shagun. “Time to surround myself with colours, sit on street side, looking at the sky, take a deep breath and say ‘all is well’…also, hello Moscow. Let’s feel close to ‘normal’ again,” she wrote along with a picture of her sitting against the backdrop of Moscow’s beautiful buildings. In one of the images, Taapsee can be seen walking in the lanes of Moscow. “The joy of walking in such lanes. Tapctravels,” she added. Before boarding the flight, she even took to Instagram Stories and updated her fans about her trip. “’Time out’ time …the usual suspects are off again,” she had captioned the post.
Coming back to her project ‘Haseen Dillruba’, the Netflix film is directed by Vinil Mathew. Actors Vikrant Massey and Harshvardhan Rane are also a part of the mystery thriller, which is set to release on July 2. The film focuses on the love triangle between Taapsee, Vikrant and Harshvardhan. It is written by Kanika Dhillon.
NICK JONAS SHARES ADORABLE PICTURE WITH PRIYANKA CHOPRA
WASHINGTON: Priyanka Chopra and Nick Jonas are undoubtedly one of the most adorable celebrity couples, as the duo never misses a chance to express their love for each other publically. On Monday, Nick shared a cozy picture with PeeCee, as he misses her while she shoots in London. The singer-songwriter took to his Instagram handle and shared an adorable picture with his wife, in which they are seen embracing each other while sharing an intimate moment. Dedicating the heartwarming post to her, Nick wrote, “Her. That’s it. That’s the post. Missing my.”
The snap features Priyanka clad in a beautiful pastel blue saree teamed up with silver bangles, giving major ‘desi-girl’ vibes, while Nick is dressed in a casual white sweater and a black trouser. Not to miss, their pet dog Gino also got captured as he lies behind them. Soon after posting the picture, fans of the duo chimed into the comments section and dropped a string of emoticons in awe of the much-in-love couple. Priyanka is currently shooting for her upcoming Amazon Prime Video show ‘Citadel’ in London, while Nick is in Los Angeles. Recently, the couple reunited in Los Angeles for the Billboard Music Awards 2021.
BHUMI PEDNEKAR AND AKSHAY COME TOGETHER FOR RAKSHA BANDHAN
MUMBAI: In August 2020, Akshay Kumar had announced the film Raksha Bandhan with a poster featuring him. The film directed by Aanand L Rai was aiming for a November 2021 release. However, owing to the pandemic, the film has still not gone on floors.
The film will be going on floors on June 21. Ahead of the shoot, it has been revealed that Bhumi Pednekar will be playing the female lead of the film. Bhumi and Akshay will be reuniting after they played a married couple in the hit film Toilet-Ek Prem Katha. Last year, Akshay had also produced the film Bhaagamathie which had Bhumi in the lead.
Meanwhile, this is Akshay›s second project with Aanand L Rai. He wrapped up the filmmaker›s next Atrangi Re earlier this year. The film also stars Sara Ali Khan and Dhanush.Announced last year on the occasion of the Raksha Bandhan festival, the movie revolves around the brother-sister bond. Akshay Kumar had said, “Raksha Bandhan is a special film for all of us, rarely are such pure and simple films made. Can’t wait to begin filming for this one!” Raksha Bandhan is a Colour Yellow Production in association with Cape of Good Films. Directed by Aanand L Rai and written by Himanshu Sharma and Kanika Dhillon.
RICHA CHADHA IS GRATEFUL THAT ‘FUKREY’ HELPED HER MEET ALI FAZAL
Some films are special forever, not just for the audience but for the actors starring in them as well. As the first installment of the superhit comedy Fukrey completes 8 years, actor Richa Chadha has shared a story on her social media, saying Fukrey will forever be special because that’s where she met her partner Ali Fazal.
They went on to do Fukrey Returns together and will next be seen in the third installment of the film franchise with the rest of the cast. Reportedly, their romance bloomed after the second installment had been filmed.
While both Richa and Ali are established artists as well as producers who’ve each carved a niche for themselves, together they are without a doubt a force of strength, love and compassion. Richa shared a series of stories, talking about the film and having made great friends with the entire cast, but it was her series of stories on beau Ali Fazal that was adorable.
SUSHANT’S FIRST DEATH ANNIVERSARY: RHEA AND OTHER CO-STARS PEN EMOTIONAL NOTE
It has been a year since Bollywood actor Sushant Singh Rajput was found dead in his apartment on June 14, 2020 in Mumbai. June 14, 2021 marks the first death anniversary of Sushant Singh Rajput, who passed away at a young age of 34 leaving everyone in shock. Bollywood and television stars remember the actor and posted emotional messages on Sushant’s 1st death anniversary. Rhea Chakraborty, Sushant’s alleged girlfriend shared a picture with Sushant and wrote, “There isn’t a moment where I believe that you aren’t here anymore. They said that time heals everything but you were my time and my everything. I know that you are my guardian angel now -watching me with your telescope from the moon and protecting me. I wait for you everyday to come pick me up, I look for you everywhere – I know you’re here with me. It breaks me everyday, then I think of you saying – you’ve got this bebu and I carry on to the next day. A barrage of emotions cross my body everytime I think of you not being here. My heart aches to write this, my heart aches to feel anymore. There is no life without you ,you took the meaning of it with you. This void cannot be filled. Without you, I’m standing still. My sweet sunshine boy , I promise to give you ‘Malpua ‘everyday and read all the quantum physics books in this world- please come back to me. I miss you my best friend, my man, my love. Bebu and putput forever (sic).”
Sushant’s Sonchiriya co-star Bhumi Pednekar shared a post remembering the actor. “Miss you, your questions and everything we spoke about. From the stars to the things unknown, you showed me the world like I had never seen it before. I hope you’ve found your peace my curious sweet SSR…Om Shanti,” Abhishek Kapoor, Sushant’s first film’s director, Kai Po Che, wrote: “1 year today… Still numb. #omnamahshivaya #sushantsinghrajput #superstar forever.” The duo also worked together in the 2018 film Kedarnath. Mukesh Chhabra, who directed Sushant Singh Rajput in the actor’s last Bollywood project Dil Bechara, paid tribute to the actor with these words: “Nothing seems to be the same. The void you left behind still remains. Here’s hoping I’ll see you once again. Miss you brother. #stillnumb #sushantsinghrajput.”
Ankita Lokhande also penned an emotional tribute to Sushant Singh Rajput on his first death anniversary. The actress shared a video which captured several moments from their life together. From the days of their TV to Sushant Singh Rajput preparing for his film ‘MS Dhoni’ and candid moments spent at home. Sushant Singh Rajput and Ankita Lokhande were in a relationship for seven years and this video shows their life when they were together. Ankita had captioned this video as, “14 June. This was our journey !!!! Phir milenge chalte chalte.” Previously, Ankita Lokhande had revealed that she has kept a havan in memory of Sushant Singh Rajput, on his first death anniversary. Ankita also kept a hawan for the late actor. Sushant Singh Rajput›s best friend Mahesh Shetty had also shared a glimpse of the actor, dancing and captioned it, “This is how I›ll always remember you bhai. Love you meri jaan… now & forever.”
Siddharth Gupta was a good friend of Sushant Singh Rajput, and the two were roommates in the past. He wrote on his social media, “Alien brother. Living the lesson you taught through your way of life is probably the best way to honor you my angel brother. For good or for worse I am the collateral, the after taste of the experience You were! Like you always said don’t try to be perfect try to have the perfect intent. I am trying bhai. Miss you.
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