When air meets land: The ‘6E’ trademark battle between IndiGo & Mahindra
07 Dec 2024
The aviation and automotive sectors have collided in an unexpected legal showdown, with IndiGo Airlines and Mahindra Electric Automobiles locked in a battle over the use of the “6E” identifier. This clash highlights the increasing importance of brand identity and trademark protection in today’s competitive marketplace. The recent legal battle...
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