Brand

City Trends vs. Rural Traditions: Aligning your Brand with Regional Preferences

07 Aug 2024

In the Fast-Moving Consumer Goods (FMCG) sector, understanding and catering to regional preferences is key to success. Urban and rural areas often show distinct consumption behaviours. Recent NielsenIQ data highlights a notable shift in these patterns. From March 2023 to 2024, FMCG volume growth in rural markets rose by 7.6%...

Maximizing Your Home Entertainment: A Comprehensive Guide to Choosing the Perfect TV Stand

21 Jul 2023

Welcome to the world of modern entertainment! Have you ever thought about how television has transformed from a simple screen to the main attraction in our homes? It is where we gather with loved ones to enjoy movies, shows, and games. But to elevate your home entertainment experience, you need...

AJIO’s ‘Big Bold Sale’ set to kick off on 1 June

29 May 2023

AJIO, a fashion brand under Reliance Retail, has announced its flagship event called the "Big Bold Sale" starting on 1 June, 2023. During this grand sale, customers will have exclusive early access for a limited period of 6 hours each day. With over 5,000 brands and more than 1.3 million...