23 crore listeners
‘Mann ki Baat’ has 23 crore regular listeners. This number includes listeners who tune in to the program on the radio, as well as those who listen to it online or via mobile apps.
A cash cow
‘Mann ki Baat’ has generated over Rs 30.80 crore in revenue since it began in 2014. The highest revenue of overRs 10.64 crore was earned in 2017-18.
A mass movement
A private survey says ‘Mann Ki Baat’ created mass movement and inspired sustainable development. “The radio show unique and brought about change in behaviour.”
Obama as special guest
Former US President Barack Obama participated in a special episode of ‘Mann Ki Baat’ during his visit to India in 2015 for the Republic Day Parade.
Massive backlash
The 68th episode received over 500,000 dislikes on YouTube for not addressing the cancellation of JEE and NEET exams, becoming one of the most disliked videos with 1.2 million thumbs down.