KONE Elevator India launches iREFRESH - Rejuvenated designs to elevate your experience - The Daily Guardian
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KONE Elevator India launches iREFRESH – Rejuvenated designs to elevate your experience

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New Delhi [India], February 11 (ANI/NewsVoir): KONE Elevator India, a leading elevator and escalator manufacturer and a wholly-owned subsidiary of Finland-based KONE Corporation, has introduced all new and exciting designs in its KONE I MonoSpace and KONE I MiniSpace series to meet the evolving aesthetic demands of the industry.
The five elements design theme in its ‘i’ series has been replenished with several captivating material finishes and imaginative designs to offer patterns and combinations to offer magnificent design, improved comfort and increased eco-efficiency.
These elevators come in themes that are fresh and energetic, representing the five elements of nature: SunGlow (Fire), DewDrop (Water), SandStone (Earth), CoolBreeze (Air) and MilkyWay (Space). With added elevator car interiors, the design-rich KONE I MonoSpace and KONE I MiniSpace now offer more flexibility to choose the ideal elevators that add to the ambiance, style and class of the building’s interiors and exteriors.
Speaking at the launch, Amit Gossain, Managing Director, KONE Elevator India, said, “Elevators with right interiors that seamlessly match a building’s architecture, play an integral role in enhancing its attractiveness and user perceptions. At KONE, we are committed to making the vertical journey an enjoyable experience, and our R and D team has introduced the most novel design concepts that involve innovative usage of materials, finishes and colours in creating appealing interiors and latest technology for signalisation and lighting.”
With 35 car interior design options, the five Natural elements used in KONE I MonoSpace and KONE I MiniSpace designs are now available in more distinct finishes, such as Wood Fusion, Art Deco, Stainless Steel and Exotic Motif, apart from the popular Coloured Finish. Each design sets a modern benchmark for buildings with its stand-alone finish, vibrant colour schemes, exclusive patterns and user-friendly interfaces.
“The new exciting car interior collections are designed to complement every building’s unique design style and offer flexibility and ease of choice when it comes to selecting the elevator that ideally suits your building’s aesthetic needs,” Amit added.
The new artistic finishes for interiors include
* Exciting and opulent design style presented in floral, ripple and layered patterns;
* Subtle colours were carefully chosen for their affinity with the natural elements, powder-coated with finesse at one of the world’s most advanced automated painting plant;
* The most coveted wood look-alike finishes in alluring combinations with mirror polished stainless steel presented in tantalizing patterns;
* Appealing patterns made immortal in the gold finish, copper tinge and rich hues; and
* Classic stainless steel paired with tradition and cultural significance.
Modern elevators for low, mid and high-rise residential and commercial buildings, KONE I MonoSpace and KONE I MiniSpace are powered by KONE EcoDisc, the pioneer in gearless technology that has revolutionized the elevator industry since 1996. KONE I MonoSpace are machine-room-less elevators, while KONE I MiniSpace are compact machine-room elevator that is designed to take the quality of elevator experiences higher.
At KONE, our mission is to improve the flow of urban life. As a global leader in the elevator and escalator industry, KONE provides elevators, escalators and automatic building doors, as well as solutions for maintenance and modernization to add value to buildings throughout their life cycle. Through more effective People Flow, we make people’s journeys safe, convenient and reliable, in taller, smarter buildings. In 2020, KONE had annual sales of EUR 9.9 billion, and at the end of the year over 60,000 employees. KONE class B shares are listed on the Nasdaq Helsinki Ltd. in Finland.
For more information, please visit www.kone.com.
KONE’s presence in India dates back to 1984 and today it is the leading elevator company in India. Based in Chennai, KONE India serves customers all over the country through its 50+ branches and provides sustainable People Flow solutions for India’s rapidly growing cities. It employs 5000+ people in the country.
KONE’s production unit in Chennai produces elevators for the Indian market as well as for Bangladesh, Bhutan, Nepal and Sri Lanka. Chennai also has three training centres where KONE’s installation engineers and field mechanics are trained to meet KONE India’s strong reputation for high quality and uncompromised safety, as well as the expectations of Indian customers when installing and maintaining elevators and escalators. KONE’s global technology and engineering centre in Chennai, which is one of the eight global R&D center, is a testing and research hub, which supports the latest technology and development of future KONE solutions.
For more information, please visit www.kone.in.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

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Debating the Contours of Internet Freedom in India

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New Delhi [India], March 4 (ANI/BusinessWire India): The Dialogue, a Delhi based Tech Policy think tank, organized a National Debate Competition on ‘Internet Freedom’ on February 27th and 28th in collaboration with Shaheed Bhagat Singh College, University of Delhi. With the New IL Guidelines being notified only last Thursday, this debate could not have been more timely!
The competition saw the participation of more than 160 students from across India from more than 50 different universities. The competition was adjudged by Dhanendra Kumar, Senior Bureaucrat and Former Chairman, Competition Commission of India, Anand Venkatnarayanan, a Privacy Professional and a Public Interest Technologist, Zeba Warsi, Special Correspondent CNN News18, Rahul Sharma, Founder, The Perspective and Kazim Rizvi, Founding Director, The Dialogue.
The team from Symbiosis Law School, Pune demonstrated exemplary skills and was adjudged as the ‘Best team’ while the team from NALSAR was adjudged the ‘Runners Up’. Vanshika Nandwani from J.C. Bose University of Science and Technology, Faridabad bagged the prize for the Best Speaker while Shashank Venkat achieved the feat of ‘Second Best Speaker’.
The year 2020, saw everyone’s lives steadily converge into virtual spaces as people significantly depended on the internet for almost everything be it classes, meetings or even entertainment. This increased social and economic significance of the internet was coupled with the rising concern around the rapid proliferation of fake news and CSAM. This has led to the government considering to regulate these platforms to tackle legitimate national security concerns. However, while imposing reasonable restrictions are important to preserve the ‘Rule of Law’, it is also paramount to ensure that such measures do preserve the right to free expression and privacy of the citizens.
Kazim Rizvi, The Founding Director of The Dialogue observed that the objective of this competition was to involve young minds to develop a quest for critical thinking and public speaking on crucial aspects of public policy and to help them assess the integral aspects of internet freedom, national security and their interaction with the fundamental rights of the people.
The rounds entailed discussion on topics like regulation of OTT platforms, the right to be forgotten and the significance of safe-harbour in preserving online free speech. The students arguing in favour of regulations highlighted the importance of reasonable restrictions to ensure better accountability on part of the platforms in the interest of user safety and national security. On the other hand, those arguing against it discussed the need to encourage free speech and innovation for creating an open, progressive and inclusive online space.
All the jury members praised the participants for their well-crafted speech and impressive presentation skills. Dharmendra Kumar, Senior Bureaucrat and Former Chairman of Competition Commission of India congratulated both the participants as well as The Dialogue and Shaheed Bhagat Singh team for the successful organization of this event. He observed that “while regulations are important to effectively tackle online challenges, however, they need to be reasonable and conform with the overarching principles of constitutionalism and rule of law.
While online safety is a legitimate goal, protecting the fundamental right to free speech and privacy of the citizens and furthering their freedom of trade and innovation is also crucial, and a balance needs to be struck between the two. I congratulate The Dialogue team for getting the youth of the nation to speak on this very important subject.”
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

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‘Art for Freedom’ invites people’s participation in a nationwide challenge for a big social transformation

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New Delhi [India], March 4 (ANI/BusinessWire India): Encouraged by the active participation of youth & civil society, #DNAFightsRape-Save the Evidence awareness campaign launches a nationwide creative challenge called ‘Art for Freedom’.
The initiative seeks to transform the way our society deals with survivors of rape & sexual violence, shifting the accountability from the survivor to the perpetrator.
Supported by leading United Nations entity for gender equality & women empowerment, UN Women India and Girl Up (UN Foundation), along with reputed academic institutions like National Institute of Fashion Technology, Delhi (NIFT) and Symbiosis Institute of Business Management, Pune (SIMB), this drive aims to stir the power of creativity and influence of art on the society to bring a positive change.
‘Art for Freedom’ calls on all citizens – especially students, artists, designers, and creative professionals – to step forward and channelize their anger, frustration, despair, and the range of emotions they experience whenever they hear about a brutal rape. The goal is to harness the power of art to compel a rethink of the status quo and create a society where women, children, and diverse genders are free from constant fear.
Only when regressive mindsets change and the focus turns from the rape survivor to the sexual offender, can we build public confidence in the ability of the criminal justice system to bring the guilty to justice with modern forensic science & technologies like DNA.
Nishtha Satyam, Deputy Country Representative, UN Women India said, “It is imperative to change socio-cultural and behavioural norms that perpetuate gender inequality and the normalization of violence against women. Art plays a crucial role in shaping culture and perceptions. We call upon you to join the ‘Art for Freedom’ campaign and strengthen the collective voice to end violence against women, girls, and diverse genders through the medium of Art.”
Neeti Banga, Associate Professor, NIFT Delhi added, “The power of critical thinking and creative expression is still untapped. The world needs kind hearts with inclusive mindsets. Be the voice! Express concerns for strong social issues through art, drama, music, dance, and touch the heart of humanity. This metamorphosis will help catalyze the emergence of new empathetic expressions and solutions, which today’s Youth can drive. We are delighted to be associated with this cause and look forward to extending our support to bring the message home.”
This challenge entails the creation and submission of original works of art where participants are free to choose their preferred form and medium of expressions such as paintings, sketches, sculptures, garments, poems, music recordings, and graffiti, as long as entries can be captured and shared digitally.
Entries will be screened and shortlisted under artist and non-artist categories. Nominations will be announced on April 15th, World Art Day and best works will be displayed in a Virtual Art Showcase. Winners will be selected based on a final jury evaluation comprising distinguished individuals from the fields of art, design, public policy, law & social justice, and academia.
The jury will evaluate all entries across five parameters namely, relevance to the brief; originality of idea; creativity & innovation; emotional quotient; and power to move people to action. All winners will be recognised with commemorative trophies & certificates. Students nominated in the non-artist category stand a chance to intern with Ogilvy India, provided they are pursuing their college degrees.
Lauding the initiative, Tim Schellberg, Founder & President, Gordon Thomas Honeywell–GA said, “Youth and artists have always been at the forefront of social movements world over. It is their creative expression and energy that provides powerful stimuli for change. India, like many other countries, has been trying to deal with a rape crisis and attempts are being made by the authorities to expand the use of advanced forensic technologies like DNA to bring down sexual crime and create a strong deterrent. While a lot more needs to be done on that front, it can only be effective if the culture changes from blaming the victim to going after the perpetrator with the help of DNA evidence he leaves at the crime scene.”
Arneeta Vasudeva, Head, Public Relations & Influence, Ogilvy India added, “With a firm belief that art changes people and people change the world, we’re happy to launch the ‘Art for Freedom’ challenge with our partners to bring about a social transformation in the way we look at rape survivors.
The tendency is to always find faults with the woman who’s been raped, where she erred, and what she could’ve done to avoid her fate. It’s time we put the spotlight on the offender instead and preserve DNA evidence to bring the guilty to justice.”
‘Art for Freedom’ is a part of the larger #DNAFightsRape-Save the Evidence citizen awareness drive that was launched November 25th, 2019, the International Day for the Elimination of Violence Against Women, in partnership with the Delhi Police, AIIMS, UN Women India, and Red FM.
Its aim has been to educate people on their role in saving crucial DNA evidence in sexual offence & rape cases to strengthen India’s criminal justice system. It has today become a movement with several members of the civil society stepping forward to spread the message of “Don’t Wash, Don’t Clean. Save the Evidence”.
To register please click on the following link: https://forms.gle/ES4zdyxE661KhtXQA
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

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The new Citroen C5 Aircross SUV: Bookings open for the Comfort Class SUV

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New Delhi [India], March 4 (ANI/Mediawire): French automobile major Citroen is all set for its India journey with the New Citroen C5 Aircross SUV to hit the roads in a few weeks from now. The company has recently opened bookings for the new Citroen C5 Aircross SUV – the Comfort Class SUV. Customers can book the car through any of the La Maison Citroen showrooms, in their respective city or online on www.citroen.in.
The new Citroen C5 Aircross SUV is an ultra-modular SUV that demonstrates Advanced Comfort with its unique patented suspension design utilizing Progressive Hydraulic Cushions® and Advanced Comfort seats, embodying the ambition of the Brand to deliver comfort to the occupants. Driving comfort has been an essential notion in Citroen vehicles for over 100 years. As soon as you step into a Citroen, you instantly perceive this comfort, distilled by the soft suspension and welcoming seats, giving the impression of being in a cocoon isolated from the road.
Design
With a muscular profile and plenty of attitudes, the new Citroen C5 Aircross SUV redefines the feel of its class. Imposing and bold, it’s elegantly contemporary in every detail. At the front, there is the unmistakable double chevron design and powerful curved side panels. The 360° glazed surfaces are highlighted by a dynamic chromed ‘C’ motif. The rear lights feature four rectangular 3D LED modules, which emphasize the vehicle’s broad stance.
In the interior, the New Citroen C5 Aircross SUV welcomes a rare mix of refined comfort and space. Settle in and occupants will quickly appreciate the high driving position, great visibility and prestigious feel. The horizontal lines of the dashboard subtly incorporate a range of useful technologies, such as the 8″ touchscreen and 12.3″ digital cluster. Carefully selected colours and tactile materials such as Grey Grained leather and Graphite cloth are inspired by the world of travel. Gloss black details and chrome inserts emphasize the inspired attention to detail.
Citroen Advanced Comfort programme
Contemporary and welcoming, the New Citroen C5 Aircross SUV’s interior has been designed to ensure serenity reigns supreme. The Citroen Advanced Comfort programme delivers innovative, technological and intelligent solutions for drivers and passengers alike, and confirms Citroen’s driving comfort credentials. The four main themes at the heart of this comfort engineering are: Cocooned in Comfort, Panoramic Life, Flying Carpet Effect and Intuitive Technologies.
Cocooned in Comfort
Bright, welcoming and typically Citroen, the new Citroen C5 Aircross SUV is special on the inside as well as the outside. Exceptionally spacious, the interior is a haven of calm, thanks to the double-laminated front windows and acoustic windshield glass. Wind and road noise are kept to an absolute minimum. The on-board Air Quality System (AQS) enhances the sense of well-being even further.
With 3 independent adjustable rear seats of the same width, the new Citroen C5 Aircross SUV provides the same level of comfort and space, wherever occupants are sitting. With multiple reclining positions and the ability to slide up to 150 mm, they are comfortably accommodating. The modular and flexible rear seat design offers fold-away rear seats that provide a perfectly flat floor for generous luggage-carrying capacity.
Panoramic Life
The Panoramic Glass Sunroof [Available in Shine variant] makes every journey special whether it’s open or closed. Filling the interior with natural light, it really enhances the epic views enjoyed from the new Citroen C5 Aircross SUV. Powered by dual electric motors with an inbuilt auto-reverse safety function, it’s easy to use and also features a blind for adjusting brightness levels as per occupants comfort.
The Flying Carpet Effect
Exclusively developed by Citroen, the suspension with Progressive Hydraulic Cushions® redefines pure driving comfort. It smoothens large bumps and minor road surface imperfections, making the new Citroen C5 Aircross SUV feel like a flying carpet. Stability and dynamics are also assured, welcoming the best of both worlds.
Intuitive Technology
The new Citroen C5 Aircross SUV makes sure drivers’ digital world is always with them. Additionally, these features are dedicated to safety and making life on the move easy and enjoyable, giving you great access and control to the systems.
Intuitive Technologies simplifies life on-board which includes
* Unique Grip Control System with multiple drive surface options
* Blind Spot Monitoring System
* Park Assist feature which enables to park the car with only the brake and accelerator control while the car steers itself
* Foot Operated Electric Tailgate (available on Shine variant)
* Engine Start & Stop function
* 12.3-inch Digital Driver Display
* 8-inch Infotainment Touchscreen with Phone Mirroring function, Apple CarPlay & Android Auto
Engine & Powertrain
The new Citroen C5 Aircross SUV boasts of the latest and most fuel-efficient diesel engine. It is mated to a highly refined 8-speed Automatic Gearbox delivering 177 PS of power and 400 Nm of torque for extremely comfortable journeys and maximising driving pleasure. The efficient and refined Stop-Start function is designed for increased fuel efficiency and environmental consciousness. With class-leading fuel efficiency at 18.6 km, the gearbox provides incredibly smooth shifts between gears, making it a real pleasure to drive. The driver can also change gears manually if they want to, using the Steering Wheel Mounted Paddles, shifting seamlessly between Automatic and Manual modes.
Comfort Class SUV
With this launch, Citroen brings over 100 years of innovation as a truly “human” centric brand striving to enhance “comfort” in its cars. Pre-booking the New Citroen C5 Aircross SUV gives customers the chance to get 5 years or 50,000KMS complimentary maintenance. This customer offer will be valid only till April 6, 2021.
This story is provided by Mediawire. ANI will not be responsible in any way for the content of this article. (ANI/Mediawire)

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Add Inspiration. The new MINI Countryman launched in India

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Gurugram (Haryana) [India], March 4 (ANI/BusinessWire India): The new MINI Countryman was launched in India today. Locally-produced at BMW Group Plant Chennai, the new MINI Countryman will be available in two petrol variants – MINI Countryman Cooper S and MINI Countryman Cooper S JCW Inspired. Bookings and test drives are open at all MINI authorised dealers and the MINI Online Shop (shop.mini.in).
Vikram Pawah, President, BMW Group India said, “The new MINI Countryman inspires you to take the path to new experiences and new horizons of the mind. This versatile sports activity vehicle (SAV) is just as home in an urban jungle as it is in the great outdoors. Its adrenaline-pumping engine, elegant interior design features and latest technology blend harmoniously together.
The new MINI Countryman guarantees exciting new experiences, whether on a planned holiday or a spontaneous getaway. We are pleased to launch the new MINI Countryman for the first time with an all-in ‘Absolute Value’ offer for our customers that ensures a comprehensive ownership experience.”
The ex-showroom prices* of the two petrol engine variants are as follows:
MINI Countryman Cooper S: INR 39,50,000
MINI Countryman Cooper S JCW Inspired: INR 43,40,000
*Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but excludes Road Tax, Tax Collected at Source (TCS), RTO statutory taxes/fees, other local tax cess levies and insurance. Price and options are subject to change without prior notice. For further information, please contact the local MINI Authorised Dealer.
The new MINI Countryman adds a refreshed look with its inspiring design, new features and technology making it a perfect companion for long journeys or city drives and comes for the first time with an all-in ‘Absolute Value’ offer. For a fixed EMI, customers can own the versatile new MINI Countryman for a period of 3 or 4 years with a secure and comprehensive ownership package that includes Service Inclusive Plus, Repair Inclusive, MINI Secure, Assured Buy-back Value with MINI 360°, Loyalty / Trade-in offer as well as an attractive 20 per cent discount on MINI Accessories & Lifestyle. The all-in ‘Absolute Value’ offer will be available on both variants of the new MINI Countryman till the end of June 2021. Further details on the offer are available at all MINI authorised dealerships.
The new MINI Countryman introduces two new colour options – White Silver and Sage Green, newly designed front and rear bumper, radiator grille, LED headlights and LED Rear Lights now with Union Jack Design. The new 5.5-inch/13.97 cm Multifunction fully Digital Display, new Leather Chester Upholstery in Malt Brown and Satellite Grey with matching colour line, MINI Yours Interior Style Shaded Silver Illuminated interior surface trim, John Cooper Works Aerodynamic Kit and 7- Speed Double Clutch Steptronic Sports Transmission are exclusive to the new MINI Countryman Cooper S JCW Inspired.
The new MINI Countryman will be available in six striking colours including Sage Green (new), White Silver (new), Midnight Black, Chilli Red, Island Blue and British Racing Green.
The new MINI Countryman.
Exterior of the new MINI Countryman expresses the vehicle’s versatility, agility and premium character. Its powerful proportions lend a particularly distinctive presence that combines iconic MINI design language with enhanced functionality. Precise contours on the surface underline the car’s athletic shape and vertical orientation. Contrasting roof, new LED headlight, LED rear lights in Union Jack Design, new radiator grille, new front and rear bumper and 17-inch/43.18 cm Imprint Spoke Wheel in the Cooper S variant add a fresh new look to the already captivating design. The roof-rails in satin-finished aluminium are combined with silver-coloured side sill tops, thereby lending greater visual emphasis to the height of the car. The slightly asymmetrically rounded contour of the LED headlamp together with the radiator grille produces a distinctive front view. The John Cooper Works Aerodynamic Kit and 18 inches/ 45.72 cm John Cooper Works Thrill Spoke Wheel in the Cooper S JCW Inspired variant with Runflattyres add to the overall style quotient of the vehicle.
The exquisite interior style blends modern aesthetics and refined craftsmanship with practical functionality. The typical MINI cockpit impresses with its clear horizontal structure, stretched lines and generously sized surfaces. The MINI Countryman Cooper S comes with Interior Surface Piano Back with Leatherette Carbon Black upholstery while the MINI Countryman Cooper S JCW Inspired offers a new trim MINI Yours Interior Style Shaded Silver with options of either Leather Chester Malt Brown or Leather Chester Satellite Grey upholstery. The colour lines are seen along with the door panel, armrest surfaces and knee pads under the dashboard are now matched with the individual upholstery colours.
The MINI Excitement Pack features LED interior and ambient lighting which illuminates the cockpit with a choice of selectable colours as well as a projection of the MINI logo from the exterior mirror on the driver’s side when opening and closing the car door.
John Cooper Works influence continues in the illuminated cockpit with the JCW Sports Leather Steering Wheel. The car is equipped with premium features such as the Harman Kardon Hi-Fi Speaker System, Panorama Glass Sunroof, MINI Wired Package including MINI Navigation System with Touch Controller and Bluetooth mobile connectivity.
The MINI Countryman Cooper S JCW Inspired introduces a new Multifunction fully Digital Display that offers a clear view of speed, gear, fuel level, mileage, temperature and navigation instructions. The Head-Up Display further helps in keeping eyes on the road without missing essential details such as driving speed and navigation instructions.
The iconic circular central instrument panel is surrounded by an LED ring offering a brilliant colour display in 8.8-inch/22.35 cm touchscreen (6.5-inch/16.51cm in the Cooper S variant). The intuitive use is complemented by the controller on the middle console for easy operation of multimedia, phone and car functions. Wireless charging is also offered as standard in this variant.
The electric seat adjustment (with memory function for the driver) now offers enhanced head and shoulder space for both the driver and front passenger. The three full-fledged seats at the rear make for ample and comfortable seating for rear passengers. Using the cargo function, boot capacity can be increased from 450 litres to 1,390 litres by folding down the rear backrest with its 40:20:40 split.
The new MINI Countryman can be parked at a scenic space and the view can be enjoyed with the unique Picnic Bench that folds out of the luggage compartment to provide seating space for two while protecting the clothing with a fender dirt protection flap. Automatic Tailgate combined with Comfort Access System allows the boot to be opened and closed just by waving the foot under the rear fender.
When it comes to power, the new MINI Countryman makes no compromises. It is powered by the latest MINI TwinPower Turbo Technology offering outstanding performance and efficiency.
The 2-litre 4-cylinder petrol engine with TwinPower Turbo Technology makes the new MINI Countryman high on performance and light on fuel. It mobilises a peak output of 192 hp/141 kW at 5,000 – 6,000 rpm and produces a maximum torque of 280 Nm at 1,350 – 4,600 rpm. It sprints to 100 km/hr in 7.5 seconds and the top speed is 225 km/hr.
The new 7-Speed Double Clutch Steptronic Transmission in Cooper S and the 7-Speed Double Clutch Steptronic Sports Transmission in Cooper S JCW Inspired offers even more efficient, comfortable and sporty driving due to a broader gear spread and smaller engine speed steps. The MINI Countryman Cooper S JCW Inspired features paddles shifters for an even sportier driving experience.
MINI Driving Modes enable an individualised vehicle set-up focusing on ride comfort, enhanced sportiness or efficiency according to driver’s preference. In addition to the standard MID mode, there is a choice of SPORT and GREEN mode. Driver Assistance Systems include Cruise Control, Park Assistant, Rear View Camera and Head-Up Display.
The new MINI Countryman is stacked with cutting-edge safety technology. The standard safety equipment comprises of front passenger airbags, Brake Assist, 3-Point Seat Belts, Dynamic Stability Control, Crash Sensor, Anti-lock Braking System, Cornering Brake Control and Run-flat tyres as standard.
The standard MINIMALISM technology includes auto start/stop function, brake energy recuperation, active cooling air flaps and electromechanical power steering.
Internet: www.mini.in
Facebook: https://www.facebook.com/MINI.India
Twitter: https://twitter.com/MINIOfficial_IN
Instagram: https://www.instagram.com/miniindia_official
LinkedIn: https://www.linkedin.com/company/mini-india/about/
To View the Image Click on the Link Below:
Add Inspiration. The New MINI Countryman Launched in India
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

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RED FM announces ‘The Kavi Collective’

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New Delhi [India], March 4 (ANI/NewsVoir): One of the largest and most awarded private radio networks in India, 93.5 RED FM announced their new IP, The Kavi Collective, the new-age poetry with a modern twist. The event will bring the iconic poets along with the modern poets on one platform on the occasion of Holi.
The show will be available for viewers on RED FM India social media pages, Facebook and YouTube on March 26, 2021, at 8 PM.
The show will feature Dr Ashok Chakradhar, Dr Sunil Jogi, Priya Malik, Pallavi Mahajan, Ankita Singh and Rakesh Tiwari a first-of-its-kind poets’ commune. The event will also engage the youth to come forward and participate in the hunt for the next big poet in India.
Speaking on the initiative, Nisha Narayanan, Director & COO, RED FM and Magic FM, said, “If one had to speak of the poetry culture in the country, it would be safe to say that it has taken new wings and is changing the way poetry is being composed and recited in the country. Taking this forward, we are happy to announce, ‘The Kavi Collective’, A Poetry Festival. We have tried to bring in the legends of Hindi poetry along with the new and young poets who challenge conventions and think disruption. ‘The Kavi Collective’ is a humble beginning to bring regional initiatives to centre stage.”
The event will be streamed online, on-air and on-ground (by invitation).
We are irreverent; we are young, cool and trendy. We are the voice of today’s Millennial. We are one of the largest radio networks in the country. We are RED FM. Based on the internationally successful CHR (Contemporary Hit Radio) format we play only Super Hit music. With the brand philosophy and attitude that is ‘BajaateRaho!’ at RED FM, we always speak up for what is right, for the people.
Our listeners are at the heart of everything we do and so we are called the ‘station for the expression’ by establishing an emotional connect with them. We do things differently; we don’t follow the herd and it’s a testament to the fact that RED FM boasts of over 431 award-winning campaigns including Best Brand, Best FM Station & Best RJs.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

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Peps Industries unveils new campaign highlighting the significance of Indian weddings

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Bengaluru (Karnataka) [India], March 4 (ANI/NewsVoir): Peps Industries Pvt. Ltd. announced the launch of its latest digital campaign, The Grand Indian Wedding. Indian Weddings, with diversity in their customs and rituals, reflect the heterogeneity of Indian culture.
Through this campaign, Peps Industries, in association with influencers, celebrates love, weddings, and traditions. The campaign aims to occupy the mind-space of people getting married and tap into one of the world’s largest wedding markets.
Speaking on the launch of the campaign, K Madhavan, Managing Director, Peps Industries said, “Marriage is a celebration of not just two individuals coming together, but it is the union of families and a stronger force which is love. India is one of the largest wedding markets in the world, and we wanted to explore this to pay tribute to one of the most significant events in a person’s life.”
Peps’ brand positioning of being “Dream Makers” heavily influenced its decision to implement a campaign of this nature. The idea behind the campaign comes from the belief that everyone dreams of having a grand and happy wedding. The campaign will showcase the crucial role one’s mattress plays in a wedding.
The campaign was launched on Peps’ social media handles, Instagram and Facebook.
Peps is India’s largest Inner Spring Mattress company with a product line up that rivals the best in the world. With a vision to transform Peps into India’s leading sleep solutions company, the company in association with the world’s 4th largest Inner Spring Mattress company, Restonic Corporation, USA; offers a comprehensive range of quality mattresses, pillows, comforters, protectors and other accessories enabling quality sleep.
A state-of-the-art Inner Spring manufacturing unit in Tamil Nadu with two ancillary facilities in North, Western India is the epicentre of Peps’ mission to transform the way the country sleeps. India’s top-selling spring mattress brand with a CAGR growth rate of around 33 per cent. At the close of 2018-19, Peps had a turnover of Rs. 400 plus Crores in a 600 Crore industry.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

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