If you are one of those people who over-indulged in the recent festive season, you may be looking to switch to healthier alternatives of your favourite foods in order to balance things out. Though a number of Indian artisanal chocolate brands have descended on the market in recent years, it is only a select few that offer vegan options that are also free of refined sugar. Chennai-based BeeTee’s Melt Chocolate stands out in this regard.
Founded by Thamarai in 2020, the sole vision of the brand was to create chocolate that was made in India which offered the chance to people to consume a sweet treat that was good for them. Even its name has an interesting story, as shared by Thamarai who says, “The best way to eat chocolate is not by biting and chewing it, instead you should let it melt in your mouth before devouring it. That is the right way of tasting chocolate to take the complete pleasure of consuming it. We wanted this phenomenal experience to be projected in our name as well.”
Thamarai has always been passionate about food. At 21, she began making couverture chocolates using a special kind of baking chocolate. When she was on the lookout for her next venture, she taught herself to make chocolate from scratch and completed an international course in chocolate-making to add another feather to her cap. The result was what she now sells under her brand name BeeTee’s Melt, which first became popular with her friends and family and now with the world at large.
“BeeTee’s promise has always been to be honest about the usage of ingredients that go into making our chocolates. Our products contain raw materials that are mentioned front and centre in our ingredients list on our packaging. Apart from these, no other flavours or preservatives have been added to our products. There is no cocoa powder, no cocoa solids, and no artificial sweeteners. Further, our chocolates are also gluten free, soy free, and free of refined sugar and other preservatives. We are also ISO 22000:2018 certified, GMP certified and all our cacao beans are imported from single origin UTZ certified farms, ensuring that our products are all natural and made in micro batches. We want to ensure our patrons that we eat what they eat–that is our promise,” she explains emphatically.
At the moment, one can buy three flavours of chocolate from BeeTee’s Melt. These include 48% Milk Chocolate, 54% Coconut Milk Chocolate and 72% Dark Chocolate. In addition to their line of chocolates, they also sell nut better in the following varieties – almond butter, chocolate almond butter, chocolate peanut butter, peanut butter, hazelnut chocolate spread, and pistachio spread.
Thamarai’s exclusive nut butters are aimed at those looking for better alternatives to jams or other sandwich spreads that are high on sugar and fat. BeeTee’s Nut Butters are free from hydrogenated oils, palm oils, refined sugar and fillers, and are made using high quality nuts.
A thing that particularly stands out is the striking packaging of each product. Explaining the intent behind it, the founder says, “Our packaging comes with very intricate details that explain the story of our ingredients. It shows a hand picking a bean, indicating that we hand pick our cacao beans. And it also depicts the various parts and stages of a cacao tree. The colour of each cover differs depending on the flavour. For example, our coconut chocolate cover is green indicating the tropical place where coconuts grow.”These exclusive bean-to-bar artisanal chocolates are priced at Rs 280 per 55gm bar. They can be ordered through the website beeteesmelt.in as well as through third party retailers like Amazon, Flipkart and Bigbasket. However, if one is looking to gift the chocolates to others, the tin packaging variations available on their website make for good seasonal gifting options.
Thamarai signs off by sharing her thoughts on the future of the Indian artisanal chocolate market. She says, “We are already witnessing the change as people have been exploring more products made in India. Indian chocolates are set to rule in India and soon the globe as well. I foresee a revolution taking place in the field of chocolate making in India. As it is one of the most populated countries in the world, there is sure to be a widespread demand for chocolates made in our own country, and the pandemic has helped by allowing us to connect digitally with people throughout the nation.”The writer pens lifestyle articles for various publications her blog www.nooranandchawla.com. She can be reached on email@example.com.
One can buy three flavours of chocolate from BeeTee’s Melt. These include 48% Milk Chocolate, 54% Coconut Milk Chocolate and 72% Dark Chocolate.
Thamarai has always been passionate about food. At 21, she began making couverture chocolates using a special kind of baking chocolate. She completed an international course in chocolate-making to add another feather to her cap.
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SUSHMITA OPENS UP ON SHOOTING ‘AARYA 2’ IN MIDST OF PANDEMIC
Created by award-winning director Ram Madhvani, Aarya 2 co-produced by Endemol Shine India and Ram Madhvani Films brings to light Aarya Sareen’s journey from being powerless to fearless.
After emerging as one of the most gripping thrillers from India with an International Emmy nomination for best drama series, Aarya is set to hit the digital scene with Season 2will be available only on Disney+ Hotstar on 10th December 2021.
Ahead of the release of the second season of Aarya, Sushmita Sen has opened up on her experience of shooting for the show in the midst of a pandemic. Sushmita shared, “We’ve become lockdown specialists now! We either release during a lockdown or shoot during it, that’s our new thing! When we completed the shoot for Aarya 2 , on our farewell, we said how blessed we were to be working during the pandemic. There were so many people who had to sit at home, but this is also a nice culmination of teamwork. We had Disney+Hotstar, Ram Madhvani film, the entire crew and the cast together. Everyone just pulled in following the rules and making it possible.”
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MUMBAI: Filmmaker Karan Johar’s new directorial ‘Rocky Aur Rani Ki Prem Kahani’ is scheduled to hit theatres on 10 February 2023.
On Monday, Karan took to Instagram and shared the update with his fans. “After 7 long years, it gives me such joy and gratitude to be here and announcing that my next #RockyAurRaniKiPremKahani, a love story at its heart with the soul of family values – is releasing on 10th February, 2023. See you in cinemas with an abundance of entertainment that we are getting ready for you,” he wrote.
The romantic drama features Alia Bhatt, Ranveer Singh, Jaya Bachchan, Dharmendra, and Shabana Azmi. They all are currently in Delhi for the shoot. Along with the release date announcement, Karan uploaded a clip featuring a bunch of behind-the-scenes clips. With the clip, the makers also revealed that the team has completed 50 days of the shoot.
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NEW DELHI: Superstar Ajay Devgn directorial ‘MayDay’ starring Amitabh Bachchan and Rakul Preet Singh in the lead has got a new title — ‘Runway 34’. The makers also revealed the movie’s release date and unveiled the first looks of the cast on Monday.
Apart from donning the director’s hat, Ajay Devgn will also be playing the lead role in the upcoming thriller movie. Taking to his Instagram handle, Ajay shared the first look posters of the actors from the film and captioned the post as “MayDay is now Runway 34. A high-octane thriller inspired by true events that is special to me, for reasons more than one! #Runway34 – Landing on Eid, April 29, 2022 as promised.”
The posters also included special titles introducing the lead actors.
DEEPIKA SPENDS SUNDAY CHILLING TO SANDHU’S ‘BIJLEE BIJLEE’
NEW DELHI: Superstar Deepika Padukone is indeed hooked to Punjabi singer-actor Harrdy Sandhu’s latest hit song ‘Bijlee Bijlee’ and her latest post is proof!
Taking to her Instagram handle on Sunday, Deepika uploaded a boomerang video of herself sitting in a car and added a ‘Bijlee Bijlee’ song with it. Apart from Deepika, many Bollywood stars including Vicky Kaushal, Shilpa Shetty and Sara Ali Khan among others have also uploaded their videos on social media, while grooving to the latest Harrdy Sandhu’s party song.
Released by Universal Music India Private Limited on October 30, ‘Bijlee Bijlee’ features Harrdy Sandhu along with Palak Tiwari giving a power-packed performance. This song is composed by Jaani and voiced by singer Harrdy Sandhu.
For the unversed, this isn’t the first time Deepika has shown her love for Punjabi songs; she recently hosted an ask me anything session for fans on her Instagram handle where she revealed she was listening to Diljit Dosanjh’s ‘Lover’ on loop at that time.
SHAHID SURPRISES FANS BY SINGING SONGS FROM HIS UPCOMING ‘JERSEY’
NEW DELHI: On Saturday, the actor went live on his Instagram to share his joy at the phenomenal reception of the ‘Jersey’ trailer. When one of his fans requested him to sing a song, Shahid decided to surprise his fans by singing the title track of ‘Jersey’. Shahid sang ‘Mehram Tu Hi Hain Mera’. Shahid had more in store for them! He decided to sing another track from the movie. Jersey is slated to release on December 31 in the theatres.
JASS MANAK ENTERTAINS FLIGHT PASSENGERS WITH HIS HIT SONG ‘TENU LEHENGA’
MUMBAI: If you find yourself travelling on the same flight as popular singer Jass Manak, then get ready to have fun. A video has been doing the rounds on the internet in which Jass can be seen crooning to his hit song ‘Tenu Lehenga’ along with the passengers on a flight. “4000 ft up in the air 24/7 entertainment …thanku love u guys,” he captioned the clip. Jass’ video has left netizens super impressed. “Awww amazing,” singer Zara Khan commented. “How sweet. Passengers look so happy,” a fan commented. Jass’ song ‘Tenu Lehenga’ was recently recreated in John Abraham’s new film ‘Satyameva Jayate 2’.
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