India is unlocking, and businesses that have been functioning online for the last few months, are back in full form. Talented designer Abhinav Mishra, founder and creative director of his eponymous label, had the foresight to launch Mastana—a bridal collection inspired by the onset of the monsoon season—at just the right time. In this exclusive chat with The Daily Guardian, Mishra opens up about his new collection and upcoming trends in wedding fashion.
Q. What made you choose a career in fashion?
A. As a child, I was always fascinated with the minute details of a wedding—the demure bride with a glimmer in her eyes, the clinking bangles, hands fragrant and decorated with Mehendi. So, I began my career in the decor and events industry by working with renowned wedding decor company—Rani Pink, of which I am currently co-founder and creative director. It was only in 2014 that I started my own label, Abhinav Mishra, where I brought together my love for weddings and my aesthetic sensibilities towards fashion.
Q. How did the pandemic affect your business?
A. The pandemic undoubtedly took a toll on the economy, affecting many industries, including fashion. However, with digital innovation and imminent unlocking, the industry is slowly getting back on track. We actively showcase our collections on our website AbhinavMishraOfficial.com, Instagram and other social media platforms. Our stores in Dhan Mill Compound and Shahpur Jat in Delhi have reopened with safety measures in place. We allow entry only by appointments, and patrons are not permitted to try outfits. However, we do allow virtual trials and I personally meet customers on Zoom/Google video calls, by appointment to ensure the best possible experience.
Q. Who was the muse for your monsoon collection?
A. Our Monsoon curation, Mastana has been inspired by the idea of young love. We wanted to create an atmosphere of ardour and passion. People are happiest during their weddings. I constantly imagine the lighter moments of such hearty occasions, such as the simple joys of new love or the beginning of an everlasting friendship. Isn’t that what weddings do – bring people closer? My muse is the new age bride—she has always been the vision behind everything I do. She is a force to reckon with and most likely the life of every party!
Q. You have used a lot of mirrorwork in this collection. What was the inspiration for this?
A. Mirror work and I have a lifelong romance and it has come to be my signature. My design ideology is to amalgamate modern cuts with traditional embroideries and mirror work using pastels as well as bright colours. My aim is to dress the modern Indian woman who is always evolving. The Abhinav Mishra millennial bride is confident, bold and unabashed about who she is, while being delicate, soft and intrinsically connected to Indian culture. The traditional vibe is interwoven with the identity of the Abhinav Mishra label, with Indian arts, craftsmanship, heritage and culture being central elements of the clothes.
Q. Weddings have become minimal with the onset of the pandemic. How has bridal fashion adapted to this change?
A. Despite the restrictions, I believe Indian brides enjoy full-blown maximalism with multiple dupattas embellished in heavy jewels and gold. With less of a budget allotted towards guests and large venues, more is given to the bride’s outfit. The three trends I predict are blended colour schemes, bridal capes and light gold lehengas. These days, an ensemble’s versatility is of utmost importance, as people adopt sustainable living. This season, I have introduced Indo-Western silhouettes like one shoulder blouses, flowy cape blouses with lehenga skirts, printed sharara pants, and saris with ghera.
I think brides today are willing to experiment and try new things, which is very refreshing. They are in tune with the latest trends and know what they want. Personally, I feel they should never feel restricted to wearing traditional reds and maroons for the big day.
Q. What inspired you to think out-of-the-box and create a collection specific to monsoons?
A. In this digital age, we have the liberty of showing capsule collections throughout the year. Personally, I feel inspired to create something new every few months. Monsoons are a beautiful season of blossoming, much like my current collection, so I felt it was an apt time to launch Mastana.
Q. What are you working on next?
A. Technology is helping us follow a more personalised approach with our clients. We’ve added menswear to our offerings recently and are soon launching a jewellery collection and home furnishing line. Stay tuned as the future holds many surprises!
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SUNNY, AMEESHA EXPRESS GRATITUDE TO FANS AS ‘GADAR’ CLOCKS 20 YEARS
Sunny Deol’s ‘Gadar: Ek Prem Katha’ clocked 20 years on Tuesday and the star thanked the audience for making his film ‘an event’.
The 2001 film, that also starred Ameesha Patel in the lead, became an instant hit. The Anil Sharma directorial did not just impress viewers but also registered huge numbers at the box office. The actor-politician took to Twitter to express gratitude to all his fans who made the film a ‘historic’ affair. Sunny tweeted a video song from Gadar, ‘Musafir Jaane Wale’, featuring him and Ameesha.
Sharing the video, he thanked viewers for showering the action love story with so much love. Sunny wrote, “We made a film, you made it an event! #20yearsofGadar, I express my gratitude to everyone who made our film historic.”
Taking to Instagram, Ameesha uploaded a series of posts recalling her acting stint on the project. In one of the posts, she shared a few unseen moments from the set and captioned: “Gadar…behind the scenes of the most iconic film that Bollywood has seen till date…thank you all for the love..20 years of Gadar.”
Released on 15 June, 2001, ‘Gadar’ was a romantic drama set against the background of India’s partition. The film also featured late Amrish Puri and Lillete Dubey.
On the occasion, Lillete too took to social media to remember her work in ‘Gadar’.
“15 June 2001…. 20 years since ‘Gadar’ opened on this day. And what a storm it created.Remembering the making of the film and especially my wonderful co-star who also came from theatre — the man with the deepest baritone Amrish Puri,” she wrote.
DECIDED TO PRODUCE ‘LAGAAN’ AS NO ONE WAS READY TO DO IT, REVEALS AAMIR
Superstar Aamir Khan is celebrating 20 years since the release of his iconic film ‘Lagaan’. The movie, helmed by Ashutosh Gowariker, was nominated for the Oscars and appreciated by critics and audiences alike. Reminiscing about the journey of making the film, Aamir recalled that no one was ready to back it. Ashutosh narrated him the film’s script a few times and he enjoyed it but was not ready to produce it initially as he did not want to dive into film production. Every time Aamir would meet Ashutosh he would bring up the film but was told that no one was ready to produce it. He finally took the plunge to produce it and act in it after listening to the script again in the company of his parents and ex-wife Reena who enjoyed the story.
A DOCUMENTARY ON SALIM, JAVED IN WORKS
NEW DELHI: A documentary titled ‘Angry Young Men’ based on the lives of legendary screenwriters Salim Khan and Javed Akhtar is in the works with superstar Salman Khan’s production banner SKF (Salman Khan Films) teaming up with Farhan Akhtar’s Excel Entertainment and Zoya Akhtar’s Tiger Baby Films. Indian film critic and trade analyst Taran Adarsh shared the news on his Twitter handle. “Salman Khan – Excel – Tiger Baby join hands… Salim-Javed Documentary… #SalmanKhan, Excel Entertainment (#FarhanAkhtar, #RiteshSidhwani) and Tiger Baby Films (#ZoyaAkhtar, #ReemaKagti) to make documentary on #SalimKhan and #JavedAkhtar… Titled #AngryYoungMen,” he tweeted. The collaborative project that will capture the magic of the era that Salim-Javed created together will be helmed by Namrata Rao. Famously called as Salim-Javed, the duo has scripted many commercially and critically accepted films ‘Patthar’, ‘Dostana’, ‘Seeta Aur Geeta’, ‘Sholay, Mr India’, ‘Don’, and many more.
AKSHAY’S ‘BELL BOTTOM’ GETS A RELEASE DATE
MUMBAI : As lockdown restrictions are gradually easing in several parts of India amid the decline in Covid-19 cases, the ‘Bell Bottom’ team has decided to release the film in cinemas. Taking to Instagram, Akshay Kumar on Tuesday shared that ‘Bell Bottom’ is scheduled to release on 27 July theatrically. “I know you have patiently waited for the release of ‘Bell Bottom’. Could not be happier to finally announce the release of our film. Arriving on the big screens worldwide. ‘Bellbottom’ on 27 July,” he wrote. The movie was earlier slated to release on 2 April 2021. However, it got delayed due to the second wave of Coronavirus.
Directed by Ranjit M. Tewari, ‘Bell Bottom’ has been touted as a spy thriller. Vashu Bhagnani, Jackky Bhagnani, Deepshikha Deshmukh, Monisha Advani, Madhu Bhojwani, and Nikkhil Advani have produced the project, that also features actors Vaani Kapoor, Huma Qureshi, and Lara Dutta Bhupathi.
‘Bell Bottom’ has always managed to lead the change from the beginning. Even last year, it hit the headlines for being the first Hindi film to be shot and completed during the pandemic with exemplary on-set Covid management. Akshay has several projects in his kitty including ‘Atrangi Re’, ‘Raksha Bandhan’, ‘Bachchan Pandey’, ‘Sooryavanshi’, ‘Prithviraj’, and ‘Mission Lion’.
ADITI GETS NOSTALGIC ABOUT HER TELUGU DEBUT FILM
NEW DELHI: Three years ago on Tuesday Aditi Rao Hydari made her big Telugu debut with ‘Sammohanam’ and left everyone amazed with her performance. An Indian Telugu-language romantic drama, ‘Sammohanam’ once again established Aditi has one of the most bankable and versatile Pan Indian actresses in the country. Hailed as a strong debut in Telugu cinema, Aditi was heartwarming in the film. Aditi exclaimed, “Firsts are always special. I heard this story over a phone call with (director) Mohan Krishna Indraganti. I loved the story and said yes immediately. There were lots of well-meaning people who told me to do a more typical big-ticket film as my first Telugu film. I loved ‘Sammohanam’ and I went with my gut and I’m so happy that I did.”
I WAS REJECTED FROM 250 AUDITIONS BEFORE ‘MARDAANI’: TAHIR
MUMBAI: Tahir Raj Bhasin recently revealed that he was rejected 250 times before he was signed on by Aditya Chopra for ‘Mardaani’.
Tahir said, “Anything that’s worthwhile takes time and this is something I understood when I first came to Mumbai. I was rejected from some 250 auditions over 3 years before Mardaani but I used this as positive fuel and feedback. It meant I needed to grow and growth came from workshops and hours of practice.” He added, “The improvements that came as a result of obstacles prepared me to be propelled when the time was right. Strength lay in getting hit and in the will to keep moving forward. Today’s world is all about that simple message. We have all been affected directly or indirectly by an unforeseen time and courage is to make ourselves better, fitter and stronger for the test of time to come.”
Despite the overwhelming number of rejections, Tahir never lost hope and believed he was destined to shine in Bollywood. He said, “To be honest, I never saw my initial time in Mumbai as a struggling phase. It was an aspiring phase. I was visualising a dream and aspiring to make it real and it’s the hardship and journey that make the successes worth celebrating.”
Tahir’s upcoming projects include ‘Looop Lapeta’, ‘Bulbul Tarang’, ‘Yeh Kaali Kaali Ankhein’, and ‘83’.
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