Dr Alka Gurjar, a National Secretary in the BJP, has been assigned a crucial role in the beneficiary contact campaign, overseeing operations in four states. The states under her purview include Rajasthan, Madhya Pradesh, Gujarat, and Lakshadweep. Following this significant appointment, Dr. Alka Gurjar convened a meeting to discuss the beneficiary contact campaign in Gujarat and Madhya Pradesh.
The session involved engaging with beneficiaries of Prime Minister Narendra Modi’s public welfare schemes, and it was attended by the Organization General Secretary of Gujarat. The overarching goal of the campaign is to reach out to sixty crore beneficiaries across the country. Addressing the gathering in Bhopal, Madhya Pradesh, Dr Alka Gurjar outlined the strategy for the campaign, emphasizing that officials up to the divisional level would be actively engaging with beneficiaries of central schemes. The campaign aims not only to establish contact but also to promote various schemes implemented by the Central Government. The meeting in Bhopal had the presence of Rajendra Shukla, the State President of BJP in Madhya Pradesh and Deputy Chief Minister. This initiative reflects the BJP’s concerted effort to connect with beneficiaries of government schemes and communicate the impact of these initiatives on the lives of the people.