Koki Shishido, a Japanese travel vlogger based in India, is known for exploring the country’s vibrant culture and cuisine. Recently, Shishido introduced Hajmola, a tangy Indian digestive tablet, to his friends and family in Japan, capturing their amusing reactions in a now-viral video.
In the video, Shishido offers the Hajmola tablets to various people, starting with a man who exclaimed, “Aaahhh,” as soon as he tasted it. Shishido even convinced his grandparents to try the unique flavor, humorously saying, “Sorry for mera dada aur dada ji.” While most participants found the taste too intense, a couple who run a spice curry restaurant enjoyed the experience. “The couple who runs the spice curry restaurant loved Hajmola,” Shishido remarked.
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The video has garnered over 600,000 views and sparked a range of responses on social media, with many comparing Hajmola to Wasabi. Reacting to the buzz, the brand Hajmola commented, “Who knew one tiny tablet could bring out such Kawaī (cute) reactions. Seems like the Hajmola effect is real! Arigatō Japan.”
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Social media users added their own humor to the situation. One user quipped, “At least give them something nice before making them taste this,” while another suggested, “Next time take pulse candy for them. They will hate us for that sulphuric taste.” A third commented, “Same feeling when we tried wasabi for the first time.”
One user shared their own experience, saying, “I was on a cooking show in Japan where my mother was showcasing Indian food, and the poor hosts struggled with murukku/chakli. Hajmola is a huge leap!”
