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Role of Cross-Platform Development for Businesses

Mobile application development is no longer a choice for businesses. Whether it is about medical sectors, education, beauty or lifestyle, businesses are constantly looking forward to creating increased and better experiences. No longer having a website is beneficial for businesses as these days people earn More used to access the internet from their mobiles. Therefore, […]

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Role of Cross-Platform Development for Businesses

Mobile application development is no longer a choice for businesses. Whether it is about medical sectors, education, beauty or lifestyle, businesses are constantly looking forward to creating increased and better experiences. No longer having a website is beneficial for businesses as these days people earn More used to access the internet from their mobiles. Therefore, it is important for businesses to understand the current requirements and create applications for different platforms. Cross-platform mobile development has gained increased popularity in recent times because of its approach.

With this development approach, businesses can create applications for different platforms by making use of a single code base. For the start-ups who have recently become a part of this market, starting with cross-platform development is extremely beneficial. It reduces the effort and time along with increasing the potential to get more engagement. However, there are different mobile development platforms used by different companies to create cross-platform applications. Before we take a look into some of the most common frameworks and understand their advantages, let us take a look into cross-platform development.

Cross-platform development:

Businesses need to understand that customer expectations are constantly evolving with technological advancement. Hence, it is becoming a challenge for businesses from different verticals to provide great services. In today’s age, omni-channel marketing has become a major thing for people. These days, people are more likely to check a product or service on the Internet before they go ahead to buy something from the shop. The practice illustrates the need for having a good presence on the internet.

It has been estimated that a user spends an average amount of time on an app of 4.2 hours on a daily basis. Therefore, if you are still undermining the importance of cross-platform mobile development, you’re leaving your customers your competitors’ plate. These days, customers are constantly looking forward to getting personalized and smooth experiences. Hence, choosing cross-platform mobile development for an application that runs seamlessly on different platforms like Android and iOS becomes beneficial to maintain consistency and grab customers from both worlds.

Top mobile development platforms:

Cross-platform application development is a procedure of creating mobile applications that run seamlessly on different operating systems. With a single CodeBase, this application can run seamlessly on different operating systems. Some of the most common mobile development platforms used by businesses are the following.

  • Xamarian: it is one of the most popular platforms that was released back in 2011 and became famous after it was purchased by Microsoft. In recent times, there have been thousands of clients using this platform, which requires the use of two different programming languages, namely C# and .NET, to create mobile applications. This is one of the most popular and mind-blowing tools that can be used to create cross-platform applications.
  • React native: The next mobile development platform that was established in 2015 was made by Facebook. React native is a popular platform used in the application market. It helps developers to create applications that look similar to native platforms for Android and iOS. It makes use of non-standard Editors and JavaScript for the native features and also ensures the best UI and UX experience.
  • Flutter: Just like the above two mobile development platforms, Flutter is also another, and again, one of the most amazing platforms used for cross-platform development. It was made by Google for creating native designs only for Android. However, it seems equally valuable for creating applications for iOS platforms as well. It is considered the top platform framework for application development because of the flexibility it provides. The flexible program capacity makes it possible to achieve native interaction and create Android and iOS applications.

Why is Cross-platform development in demand?

When you look at the current growth in the number of mobile devices and users, it is no more surprising for businesses to understand the need for creating mobile applications. Businesses are constantly turning to creating mobile applications to provide seamless user experience to customers. However, creating two different apps for different mobile platforms can be time taking and requires a considerable Investment. Apart from this, it also requires a constant team of developers to handle the platforms.

For businesses that are looking for an immediate product, rather than creating two different applications, they can simply choose cross-platform mobile development that works seamlessly on different platforms. With this technique, companies will be able to easily design and develop software that works seamlessly on different platforms. Therefore, it helps businesses to improve their reach and get users from both platforms.

  • Cross-platform applications provide the field of native applications.
  • The approach makes use of the principle of “write once and run everywhere”, which enables the use of codes and reduces the time consumed.
  • It is a flexible system for developers as they can continuously create and change UX.
  • With cross-platform applications, businesses can maintain consistency on different devices.

As the number of mobile users and devices is constantly increasing, it is high time for any business to leverage the potential. So, choose a company specialising in cross-platform mobile development and create a versatile application to increase your user engagement and reach.

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