Wella Professionals draws attention to everyday hair through LuxeLights, a new hair colour collection for the festive months.
Wella Professionals aims at making coloured hair an accessory that can be flaunted every single day.
With reduced socialising and travel plans, people are looking for stylish upgrades that are suited to all occasions and are bored of regular hair colour services. LuxeLights provides that vibrant yet intense transformation with a chic natural look.
With the LuxeLights range, clients will get a simple, yet luxurious change that creates a blended, radiant and intense look.
This curation offers three unique services: LuxeLights provides an upgrade to your classic highlights with a technique that adds luxurious blonde hues to blended highlights; LuxeShimmer upgrades boring root touchups with the power of Blondorplex; whereas LuxeIntense offers playful browns with four new Color touch shades.
This collection is exclusively curated by three Wella Passionistas—Natasha Naegamwala, Director, Nalini of Nalini and Yasmin Studio, Elton Steve, Brand Director, Jean Claude Oliver, India and Nandini D’Rozario Co-founder, Muah Salon.
Wella Passionistas is a community for the hairdressers by the hairdressers for emerging talent across India that aims to bring together Wella’s strength of innovation and the magic of the hairdressers’ creativity and experience.
Natasha Naegamwala Director, Nalini of Nalini and Yasmin Studio commented, “Wella Professionals has always been that one brand that has believed in the stylists with their products. Hair colour is a journey that enhances transforms and beautifies the life of a client. For me, LuxeLights is like a breath of fresh hair that enables the clients to #ShineOn daily.”