Jun 11, 2025
Parle-G: The ‘G’ That Stands for Glucose and Beyond
Parle-G was originally called Parle Gluco Biscuits, with the ‘G’ standing for “Glucose”—a quick energy source
Parle Products launched its first biscuit in 1939 in Mumbai’s Vile Parle suburb under the name Parle Gluco
To stand out from copycats, Parle Gluco was renamed Parle-G in 1982—still nodding to “Glucose"
A later marketing campaign coined the slogan “G for Genius,” adding a clever twist to the original meaning
The yellow-waxed wrapper features a young girl illustration by Maganlal Daiya—symbolizing trust and nostalgia
A 2011 Nielsen survey named Parle-G the best-selling biscuit brand globally, outselling giants like Oreo
Today, Parle-G produces over 1 billion packets per month, sold across 5 million retail outlets worldwide
Made from wheat flour, milk powder, sugar, salt, palm oil, and flavoring, each batch bakes at 280 °C for eight minutes
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