A view of the sea

Meet Generation Beta: The New Era Following Gen Alpha and Z

Generation Beta, born from 2025 to 2039, will make up 16% of the global population by 2035, with many living into the 22nd century, says researcher Mark McCrindle

Generation Beta follows Gen Alpha (2010-2024), Gen Z (1996-2010), and millennials (1981-1996), continuing the Greek alphabet naming convention

"Beta babies" will grow up with autonomous transport, wearable health tech, and immersive virtual environments

Generation Beta will live in a world where AI and automation are fully integrated into daily life, from education to healthcare, according to Mark McCrindle

Gen Beta will tackle challenges like climate change and urbanization, emphasizing adaptability and collaboration

Gen Beta will be tasked with making sustainability a fundamental expectation, not just a buzzword. Understanding their needs and values will be key in shaping the future of society

As social media grows, Gen Beta will need to find meaningful ways to connect, as genuine social bonds become increasingly rare

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