In a bizarre yet calculated stunt that has taken the internet by storm, a singer chose to set his own pants on fire rather than pay for visual effects in his music video. The shocking act, captured on video, showcases the lengths some artists are willing to go for attention—and perhaps, virality.
The video opens with the artist standing still as flames begin to consume his pants. At first, he remains calm and composed, seemingly performing the stunt with careful choreography. But as the fire intensifies, the situation escalates. Struggling to control the blaze, the singer is eventually forced to rip off his burning trousers to avoid serious injury.
The video has since gone viral across platforms like Instagram, X (formerly Twitter), and YouTube, drawing both criticism and praise from stunned viewers.
WATCH THE VIRAL VIDEO:
Dumbarse singer sets his pants on fire for the filming of a music video. ??? pic.twitter.com/nlnsSED1Mw
— Yelisaveta Petrov (@YelisavetaPaUSA) May 4, 2025
“Honestly, we probably would never never heard of him if he didn’t do this shit so mission accomplished I guess,” commented one user.
“Damn he didn’t even need to do that. He could’ve used AI to create his video,” another user remarked.
“Crazy to burn your nuts off for a YouTube music video that’s going to get 362 views,” a third viewer noted sarcastically.
While many viewers questioned the logic and safety behind such a dangerous act, others acknowledged that the stunt succeeded in its apparent goal—getting people to watch.
Whether it’s a commentary on the extremes of self-promotion or a misguided publicity move, one thing is clear: the video has sparked conversations about creativity, risk, and the cost of going viral.
