A viral video from a recent wedding in India has sparked widespread debate after footage emerged showing a group of friends replacing traditional Haldi ingredients with alcoholic beverages during the pre-wedding ritual. Instead of the customary mixture of turmeric, milk, and water, the groom’s friends poured beer, vodka, and other liquors on him, turning a sacred ceremony into a controversial spectacle.
Unconventional Celebration or Cultural Shift?
In the video, the groom is seen seated on the ground as his friends open bottles and shower him with alcohol. Far from protesting, the groom appears to embrace the unconventional twist—sipping the liquor from his palms with apparent enjoyment. While some observers have hailed this modern take on a traditional ritual as a playful innovation, others have expressed strong disapproval, accusing the act of undermining the sanctity of Indian wedding customs.
WATCH THE VIRAL VIDEO:
Even Alcohol- Beer, Vodka etc is Being poured on Groom by friends during “Haldi Ceremony” Total Destruction of Pious Rituals of Indian Weddings going on pic.twitter.com/EwsKi3gLbb
— Rosy (@rose_k01) March 7, 2025
Social Media Reacts: Outrage and Support
The clip quickly went viral on platforms like X (formerly Twitter), igniting a heated debate online. One user lamented, “Total destruction of pious rituals of Indian weddings,” while others defended the act, arguing that changing traditions can bring fresh energy to age-old practices. The incident has prompted discussions on the evolving nature of wedding celebrations, as more couples experiment with blending traditional customs and modern trends.
A Reflection of Changing Times
While not the first time alcohol has been incorporated into Haldi celebrations—previous images have shown similar trends—this latest video has amplified concerns about losing cultural heritage in favor of novelty. As the debate continues, the incident serves as a reminder of the delicate balance between preserving sacred traditions and embracing modern creativity in contemporary Indian weddings.