UK luxury car maker McLaren debuts Artura hybrid in India for appx Rs 5 cr

British luxury high performance supercar-maker McLaren Automotive on Friday  today launched the all-new McLaren Artura in India with an approximate price tag of Rs 5 crore. McLaren’s cars are designed at the McLaren technology centre in Woking, Surrey, England before being hand-built at the adjoining McLaren production centre. The launch marks the beginning of a new chapter for the pioneering luxury supercar company and a new era in supercar technology and performance for Indian customers after a successful first year in the Indian market.

The Artura has four powertrain modes, covering every driving requirement — e-mode, comfort, sport and track first model built on all-new carbon fibre. The car is the first to have the new McLaren Carbon Lightweight Architecture (MCLA), which sets new standards for advanced, flexible chassis design and has been optimised for hybrid applications through bespoke battery compartment, domain-based ethernet electrical architecture, as well as electrical heating, ventilation, and air-conditioning (eHVAC) system.

The redesigned platform works in conjunction with a variety of weight-reduction measures to produce a class-leading lightest dry weight of 1,395kg and a DIN kerb weight of 1,498kg. The Artura’s top speed is electronically limited to 330km/h with 0-100km/h reached in just 3.0 seconds and 0-200 km/h in 8.3 seconds.

At the heart of the Artura’s all-new powertrain is a lightweight 2,993cc twin-turbocharged V6 petrol engine, paired to a bespoke eight-speed transmission and a lithium-ion battery pack producing 680PS (671bhp) and 720 Nm (530lb ft) and offering faster throttle response and lower emissions. In comfort mode, the V6 petrol engine runs in tandem with the E-motor, with maximum assistance for fuel saving. In Sport mode, the E-motor provides torque infill at lower revs, while the V6 targets maximum performance. Track mode delivers the same blend of hybridised power, with transmission software delivering faster shifts.

The engineering artistry beneath the Artura’s skin is complemented by its exterior design, which gives the car a ‘shrink-wrapped’ appearance and pushes the McLaren design language seen in recent models to a new level. The technical sculpture of the car has been conceived to optimise aerodynamic performance, as well as cooling, and is driven by the McLaren design principle of ‘everything for a reason’.

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