On Thursday, the microblogging platform Twitter modified its blue tick verification procedure. Blue ticks were eliminated as a result of the structure change from numerous well-known accounts. The incident started a social media meme frenzy.
Only individual Twitter users who pay for Twitter Blue, which costs $8 per month via the web and $11 per month via in-app payment on iOS and Android, have verified blue checkmarks. Check out some of the funniest responses from online users.
https://twitter.com/search?q=%23Bluetick&src=typed_query&f=top
Due to the recent development, several B-town celebrities, including Shah Rukh Khan, Amitabh Bachchan, Alia Bhatt, and politicians like CM Yogi Adityanath, Rahul Gandhi, and Priyanka Gandhi, as well as cricketers Virat Kohli and Rohit Sharma, among others, have lost their verified blue ticks from their Twitter accounts.
Earlier, it was announced that the microblogging site would remove the verified check-mark status of accounts that Twitter had verified as notable before Elon Musk’s takeover unless they had subscribed to Twitter Blue or the business-focused Twitter Verified Organisations plan, Variety reported.
Initially, the blue tick served as a way of protecting well-known individuals from impersonation and tackling false information. In March, Twitter posted from their official handle, “On April 1st, we will begin winding down our legacy verified programme and removing legacy verified checkmarks. To keep your blue checkmark on Twitter, individuals can sign up for Twitter Blue.
Twitter first introduced the blue check mark system in 2009 to help users identify that celebrities, politicians, companies and brands, news organisations, and other accounts “of public interest” were genuine and not impostors or parody accounts. The company didn’t previously charge for verification. Musk launched Twitter Blue with the check-mark badge as one of the premium perks within two weeks of the company’s takeover last year.