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TWITTER NOT TO HAVE COUNTRY DIRECTOR IN INDIA; MAHESHWARI GETS NEW ROLE IN US

Twitter on Friday decided not to appoint any country director for its operations in India. Twitter India’s current Managing Director Manish Maheshwari has been given a new role in the US. Twitter India also said that it will now be guided by a ‘leadership council’ with its key executives reporting to Twitter’s overseas executives.  Taking […]

Twitter on Friday decided not to appoint any country director for its operations in India. Twitter India’s current Managing Director Manish Maheshwari has been given a new role in the US. Twitter India also said that it will now be guided by a ‘leadership council’ with its key executives reporting to Twitter’s overseas executives. 

Taking to social media, Vice-President of Twitter JAPC, Yu-Sun said, “Thank you to @manishm for your leadership of our Indian business over the past 2+ years. Congrats on your new US-based role in charge of revenue strategy and operations for new markets worldwide. Excited to see you lead this important growth opportunity for Twitter.”

While the company did not specify any reason for the change, it said Maheshwari will move to the US as Senior Director (Revenue Strategy and Operations) and focus on new markets in his new role.

Twitter Vice President Japan and Asia Pacific Yu Sasamoto shared the development in a tweet. “Thank you to @manishm for your leadership of our Indian business over the past 2+ years. Congrats on your new US-based role in charge of revenue strategy and operations for new markets worldwide. Excited to see you lead this important growth opportunity for Twitter,” he said.

When contacted, Twitter confirmed the development and said Maheshwari is “moving into a new role based in San Francisco as Senior Director, Revenue Strategy and Operations focused on New Market Entry”.

The company did not disclose details around the succession plan after Maheshwari moved to the US.

Twitter has been at the receiving end over the past many months for its various actions taken on tweets and accounts of high-profile users as well as delay in compliance with the IT rules that came into effect in May this year.

In June, an FIR was registered against Maheshwari and some others in connection with a probe related to a video of an alleged hate crime that went viral on social media.

These major changes in Twitter’s organisational setup in regard to its operations in India come in the wake of the months-long tussle with the Indian government that often turned bitter and spilled over in the public domain.

The social media giant has been at loggerheads with the government over the new IT Rules that make it mandatory for large social media platforms to appoint a grievance redressal officer in India.

On 10 August, the Centre had told the Delhi High Court that Twitter was “prima facie” in compliance with the new IT rules by appointing a Chief Compliance Officer (CCO), Resident Grievance Officer (RGO) and Nodal Contact Person on permanent basis.

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