‘Registani Ladkiyan’, the Instagram page, silently builds up an audience in a fast world that is attention-grabbing in nature. Managed by two sisters, Aavya and Raunak, the account gives very touching simple storytelling which really has something to resonate with viewers. With just 26 posts, the duo connects the users with raw, authentic conversations devoid of flash visuals or trending reels.
One of their most viral videos, which has garnered over 8 million views, is the signature simplicity of the sisters. In the video, one sister asks, “Teri life kaisi hai? (How is your life?), and the other responds, “Theek hai, bass multiply karna tough lagta hai. (It’s fine, I just find multiplication questions difficult). The end of the video brings together the poignant insight: “Matlab poori set kabhi nahi hoti (Life is never completely alright).”
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Another viral video captures the hurt of loss. When questioned why they never go to their grandmother’s house again, one sister reflects softly, “Because it is just a house now; Nani is not there.” So simple and powerful that several viewers could only think of the bittersweet parts of life after watching that video.
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The sisters also argue against hustle culture in one of their videos, asking viewers to take a moment and recognize the journey of life. It is through these conversations that they have been able to reach those who are getting tired of the chaos within modern living.
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Their honest content has seen many compliments from people, among them the comedian Zakir Khan. The comments are really deep emotional about their videos: “Life lessons with utter simplicity”, and, “This silence gets me each time.”
A user summed it up aptly: “This is what I pay my internet bills for. The best page I came across this year on Instagram.
It’s because of their distinctive, poignant narration that ‘Registani Ladkiyan’ provides comfort to this digital world, asking people to look for beauty in the simplicity amidst the chaos of life.
