With the second wave of Covid-19 continuing its large-scale devastation, citizens of the country have had to step forward and perform their duties in the face of glaring systemic failure. In the 21st century, lasting and effective change is only possible through the use of technology. A few visionary technology start-ups are paving the way towards this goal. Saurabh Singh, Director of Appinventiv, has taken the lead in this regard.
Appinventiv is a Digital Transformation Agency that innovates software solutions for businesses and policy-makers to make them digital-first. One of their many initiatives is Daansewa, which aims to help people and communities that need support and upliftment. Singh claims expansively, “in a bid to align our actions with our values for the greater good, we have tried to contribute to society in multiple ways through this campaign by organising blood donation camps, and distribution of care packages along with many other initiatives. At the onset of the pandemic, we set up monetary donation drives for the less privileged of the society. We helped many people during these turbulent times. We have initiated campaigns to provide oxygen cylinders, medicines and injections to people in need.”
Apart from its humanitarian initiatives, Appinventiv focuses on caring for its employees. When the rest of the world resorted to downsizing, their employee strength grew at a steady pace. Despite the economic downturn because of Covid-19, Appinventiv continued to thrive and initiated a free Health Insurance Policy for each of its 650 employees during these difficult times.
Further, they initiated the #SteppingUp campaign in 2020, through which they hired more than 200 people. Their firm support of women empowerment is reflected through their hiring ratio. Singh asserts, “we believe that women can be better leaders and drivers of change. Hence, we are looking forward to hiring even more female change-makers in 2021.”
With vaccinations opening up to all adults in the country, the team at Appinventiv initiated a vaccination drive for their employees. Further, they quickly instituted several humane steps to ensure that the loss of an employee’s life would not affect their family’s financial wellbeing. As a company, Appinventiv decided to extend support by offering 50% of the deceased’s monthly salary to the family, subject to a minimum of Rs 40,000 per month, for one year; they offered Rs 10,000 monthly for the education of school/college going children for two years; they gave mediclaim coverage to the family of the deceased for two years; and offered employment to the dependent/s of the deceased as per their qualifications and skillsets.
Headquartered in India, Appinventiv has a presence in the US, Middle East, Europe, Australia and New Zealand. Through their operations, they have successfully accelerated and driven more than 1000 businesses across the globe towards unprecedented growth, including Fortune 500 companies, governments and Silicon Valley start-ups. Their multi-hued projects have led to them being awarded the “App Development Company of the Year” by Entrepreneur.com.
Claiming that their clients include anyone who is looking to develop, invent or reshape an idea or process digitally, they have serviced clients from varied industries including retail, travel, e-commerce, education, hospitality, advertising, market research, manufacturing, consumer goods, logistics and non-profits.
In the six years since their launch, Appinventiv has led the digitalisation of global brands such as IKEA, KFC, Dominos, KPMG, ABP Live, Vodafone, Oracle India, Asian bank, Pizza Hut, Baskin Robbins, Adidas, NASA and more. They have recently initiated an Entrepreneurship Campaign to help entrepreneurs deliver their ideas to the world.
As part of this campaign, entrepreneurs are hand-held from ideation to investment, till they successfully launch their products and are also provided tech support after the launch.
When asked about achieving the balance between manual labour and artificial intelligence, Saurabh Singh says, “there is no reason to create an ‘either-or’ distinction between human intelligence and AI-powered solutions. The future will see both working in conjunction effortlessly. I believe that AI and Machine Learning technologies have made their mark but for the actual running, one needs the hands, legs and brains together, therefore nothing can take the place of human intelligence.”
One can learn more about Appinventiv’s multifaceted work and support of social causes, on their website www.appinventiv.com.
The writer is a lawyer who pens lifestyle articles for various publications and her blog www.nooranandchawla.com. She can be reached on email@example.com.
The Daily Guardian is now on Telegram. Click here to join our channel (@thedailyguardian) and stay updated with the latest headlines.
For the latest news Download The Daily Guardian App.
ALIA BHATT CONSIDERS HER GRANDFATHER AN ‘INSPIRATION’
MUMBAI: Actor Alia Bhatt finds inspiration in her 93-year-old grandfather. Alia took to her Instagram and wished her grandfather a happy birthday by calling him her ‘inspiration’. “Happy 93 my inspiration. Love you gamps,” she wrote, adding a picture from the birthday celebration.
In the image, we can see Alia posing with her grandfather, mother Soni Razdan and sister Shaheen Bhatt.
Alia’s boyfriend and actor Ranbir Kapoor along with his mother Neetu Kapoor and sister Riddhima Kapoor Sahni, too, made presence at the occasion. Riddhima has posted a string of images on her Instagram from the low-key birthday party.
“With the birthday boy #93andfabulous,” Riddhima captioned one of the images, which was photobombed by Ranbir.
Actor Soni Razdan dedicated an emotional note to her father on his birthday.
“Daddy has turned 93 years young today ! The best story teller to children in the world .. he used to make them up as he went along .. and we even had a series called Neelam and Gagan .. which he regaled my sis and me with in weekly instalments ; a prolific badminton and snooker player in the olden days; a good bridge player and now an avid golfer ( yes he still plays) apart from being an architect who still practices ! (designed Chitrakoot and Woodlands) the list is endless and so is his boundless energy, enthusiasm and ability to tell the most hilarious jokes with full character renditions. “ Many of the talents we possess in the family we get from him. Happy Birthday darling daddy. You make us all proud,” she added.
KIARA ADVANI’S SULTRY PHOTOS FROM DABBOO RATNANI’S 2021 CALENDAR UNVEILED
NEW DELHI: Images from Kiara Advani’s hattrick shot for Dabboo Ratnani’s calendar was on Wednesday unveiled by the photographer, who revealed shots of the ravishing beauty against a beach backdrop.
Posing amid the sand, Kiara looks alluring in her third ever calendar picture for Dabboo Ratnani. The actor previous photoshoot for Dabboo’s calendar last year had created an uproar. The Fashion photographer revealed the shots on an Instagram live before the launch saying, fans poured in their requests and enquired for Kiara’s picture the most. Kiara also regarded this year’s picture as her most favourite amongst the three.
The ‘Kabir Singh’ actor made her debut on Dabboo Ratnani’s calendar in 2019, wearing an embellished blue jean jacket. Last year, Kiara’s shot for Daboo’s calendar created headlines settings the internet ablaze for posing with just a leaf. This is the third time in a row, that Kiara has shot for the calendar. Having recently clocked seven years in Bollywood, Kiara Advani is gearing up for the release of ‘Shershaah’, post which the actress will be seen in ‘Bhool Bhulaiyaa 2’, ‘Jug Jugg Jeeyo’ and Shashank Khaitan’s untitled next amongst others.
NUSHRRATT BHARUCCHA’S SINGLE ‘SAIYAAN JI’ CROSSES 400 M VIEWS ON YOUTUBE
NEW DELHI: Nushrratt Bharuccha ’s first ever single Saiyaan Ji has crossed the 400 million view mark and the actress shares, “Saiyaan Ji crossing the 400 million views mark is a truly special moment for me. And for so many reasons! Honey Singh Sir and I have always had a great run with all the film songs we’ve collaborated on so far, but to also cross this huge milestone with our very first single together means the world to me!” She continues “This is such a special collab as, unlike in a mainstream film, in a single, we really cannot draw from the character we’re playing in the film. A single has an altogether unique narrative and style of shooting and, for an artiste, it’s so exciting to slip into the skin of someone almost unfamiliar.
I can only whole-heartedly thank and give all the credit to Honey Sir and his creative team for the magic in the song!” The song marked 4th collaboration of Honey Singh and Nushrratt.
WHEN SHAH RUKH KHAN AND PRIYAMANI PLAYED KBC, SHE WON RS 300
MUMBAI: The Family Man actor Priyamani once shared the screen with ‘Badshah’ of Bollywood Shah Rukh Khan. The two matched steps in Rohit Shetty’s 2013 film Chennai Express in the song “1 2 3 4 Get on the Dance Floor”. Like many who have worked with SRK, Priyamani also feels he is “an absolute sweetheart” and a “sweet guy” who makes one feel comfortable. Priyamani reached the sets of Chennai Express a day in advance, and from that time she built a good rapport with Shah Rukh. They even played Kaun Banega Crorepati on his iPad, which led to her winning Rs 300 that she still has in her wallet. The game show, KBC, is hosted by Amitabh Bachchan but Shah Rukh also hosted its third season.
“Right from that time till the time we finished the shoot, he has been an absolute sweetheart. He has taken care of all of us so well. So much so, that in between, we played Kaun Banega Crorepati on his iPad. He gave me Rs 300, which I still have with me in my wallet. He just makes you feel comfortable. He is such a sweet guy and as I said, he is one of the biggest superstars we have in our country,” the 37-year-old actor told Zoom. The actor was mighty impressed with SRK’s dedication to his work as well. She revealed how King Khan practised the dance steps a day in advance and also used the breaks in between the shots to make his steps better.
MY EQUITY IS MAINLY DUE TO SUCCESS OF MY SOCIAL ENTERTAINERS: AYUSHMANN
NEW DELHI: Ayushmann Khurrana’s equity has been soaring since the past few years as he delivered eight back to back hits in theatres. His booming credibility with inclusive, conversation-starting social entertainers in India has made him one of the most sought-after brand endorsers in the country. Now, Ayushmann has been roped in to be the face of a mobile phone brand. As we all know, mobile phones and banking are two sectors that thrive on credibility of the artist to become the face. Recently, mobile phone brands have signed on superstars like Robert Downey Jr. and Virat Kohli. When asked about if Ayushmann could decode what makes him so brand friendly, he candidly says, “Whatever my equity is today, is mainly due to the success of my social entertainers which have made me connect to the people of India. These films have told people who I am, how I think and what my intent is as an entertainer.”
SHRADDHA KAPOOR TURNS INVESTOR WITH BEAUTY BRAND
MUMBAI: Actor Shraddha Kapoor known for her emotive performances on the big screen has turned investor with a beauty brand. The actor not only decided to endorse the brand but also became an investing partner in the company. On being asked on what led to this development she mentioned that she deeply resonated with the brand’s clean beauty formulations and cruelty-free promise as that is something she feels passionately about.
She went on to say “I’m really excited to be the face of MyGlamm and also have the opportunity to invest in it. The DTC beauty market is growing rapidly and I believe it is the future. Through the brand, I hope to understand and fulfil the beauty needs of my fans and followers.” Shraddha joins a number of Bollywood stars who have strategically invested in emerging businesses across various sectors.
Opinion8 months ago
South Block’s mistakes will now be corrected by Army
Sports11 months ago
When a bodybuilder breaks Shoaib’s record
News1 year ago
PM Modi must take governance back from babus
Spiritually Speaking10 months ago
Spiritual beings having a human experience
News12 months ago
Chinese general ordered attack on Indian troops: US intel report
Sports11 months ago
West Indies avoid follow-on, England increase lead to 219
Legally Speaking1 year ago
Law relating to grant, rejection and cancellation of bail
Royally Speaking9 months ago
The young royal dedicated to the heritage of Jaipur