Navigating Bollywood Trends: Karan Johar’s Cryptic Insights and Box Office Success

Filmmaker Karan Johar recently stirred speculation with a cryptic post on Instagram, hinting at the prevailing trends in Bollywood and the types of films gaining traction. While not explicitly stating his views, Johar seemed to suggest the importance of aligning with successful genres for box office success and staying relevant in the industry. He wrote, […]

by Khushi Khanna - April 4, 2024, 6:38 pm

Filmmaker Karan Johar recently stirred speculation with a cryptic post on Instagram, hinting at the prevailing trends in Bollywood and the types of films gaining traction. While not explicitly stating his views, Johar seemed to suggest the importance of aligning with successful genres for box office success and staying relevant in the industry.

He wrote, “If you want a big scale, then create this. Action is working. Make action flicks… If a love story works, then make romantic movies. If a chick flick becomes a hit, then make that… Weather changes every week… Conviction dies every week… It’s the box office, not Instagram reels… You’ll stay in the 30-second trend there.”

Meanwhile, Johar is enjoying the success of the Sara Ali Khan-starrer film ‘Ae Watan Mere Watan’. The movie, set against the backdrop of the 1942 Quit India Movement, draws inspiration from real events and portrays a significant chapter in India’s quest for independence. Inspired by the remarkable journey of freedom fighter Usha Mehta, the film pays homage to both recognized and unsung heroes, capturing the courage, patriotism, sacrifice, and determination of India’s youth during the freedom movement. Directed by Kannan Iyer and written by Iyer and Darab Farooqui, ‘Ae Watan Mere Watan’ resonates with audiences for its compelling narrative and historical significance.

Additionally, ‘Yodha’, starring Sidharth Malhotra, is currently running successfully in theaters, adding to Johar’s track record of box office hits.