NEW DELHI: Ayushmann Khurrana’s equity has been soaring since the past few years as he delivered eight back to back hits in theatres. His booming credibility with inclusive, conversation-starting social entertainers in India has made him one of the most sought-after brand endorsers in the country. Now, Ayushmann has been roped in to be the face of a mobile phone brand. As we all know, mobile phones and banking are two sectors that thrive on credibility of the artist to become the face. Recently, mobile phone brands have signed on superstars like Robert Downey Jr. and Virat Kohli. When asked about if Ayushmann could decode what makes him so brand friendly, he candidly says, “Whatever my equity is today, is mainly due to the success of my social entertainers which have made me connect to the people of India. These films have told people who I am, how I think and what my intent is as an entertainer.”