Media houses Rush to Local Star App to scale up digital video content, revenue - The Daily Guardian
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Media houses Rush to Local Star App to scale up digital video content, revenue

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Hyderabad (Telangana) [India], February 10 (ANI/BusinessWire India): PublicVibe, the leading Hyperlocal Community News Platform in India, on Wednesday announced that there is a huge rush for its revolutionary mobile news studio platform, Local Star App(Formerly Local Reporter App), among the vernacular TV Channels, which are looking to generate more videos at low cost by leveraging their existing stringer and reporter network.
Introduced in March 2020, the Local Star app lets the users create studio-like videos in just 5 minutes. Usually, video production requires a lot of effort that consumes time, money, and resources including designers, editors, voiceover artists, computers, and newsroom to make them compelling to viewers. The unique news tech mobile studio app comes up with great features to produce high-quality video content at no cost.
Aimed at optimizing the cost and time to produce a video, PublicVibe has developed Local Star app on a cutting-edge technology platform to ensure content creators an instant tech solution that addresses all their existing problems. And, it has succeeded in its efforts and could significantly bring down the cost and time by about 85 per cent compared to the traditional way of producing video content in India.
Initially, local reporters, stringers, and journalists used the Local Star app to report news in PublicVibe. The alluring features, production of high-quality videos at low cost, and less time are making the Local Star app very special among Content Creators, Reporters, Journalists, Youtubers, Newspapers, Bloggers, and now even TV Channels are also adopting this mobile news studio platform.
After having onboarded over 10,000 Youtube Channels which are producing over 5,00,000 videos every month, now, PublicVibe has announced that it has onboarded Prime9 News and Raj News Telugu news channels, for making studio-like videos directly from reporters and stringers. Local Star App will help Prime9 News and Raj News Telugu news channels to significantly reduce the cost to produce high-quality video content and increase digital revenue by improving content reach.
While thanking Prime9 News, Raj News Telugu, and others for choosing Local Star(Formerly Local Reporter App) as their preferred partner, Narasimha Reddy Veeramreddy, Founder and CEO, PublicVibe said, “It is indeed a great privilege for us to be partnering with leading vernacular TV Channels to support their digital initiatives. 90 per cent of news content is unused due to limited screen time, content making cost, and time. We are happy to help the media houses to leverage their existing video content and scale digital revenue. We have been receiving an overwhelmed response from reporters, content creators, YouTubers and news channels as anybody with a smartphone irrespective of technical knowledge can create videos like TV channels in just 5 minutes. We came up with very strong video ad integration in Local Star app, so that content creators can generate their own revenue from local advertisements, which is really a game-changer in the content ecosystem in India.”
TV Channels like Raj News Telugu, Prime9 News, etc., earlier used to publish only 70 videos per day, but now, they are publishing 700-800 news items daily. Their video content is increased by 10x, content reach is improved by 12x and they are in the process of scaling up their digital revenue. He further stated that they are planning to onboard 150+ news channels across India in the next 12 to 18 months.
Currently, 2,00,000 content creators are using the Local Star app and it is widely adopted by popular Youtube Channels, local cable TV networks, and media houses. In the first 3 months itself, Local Star has witnessed 48X growth in video content (250 to 12,000 videos/day) and 120,000 reporters have signed up. Local Star app has 2,000 premium customers across India in the last 4 months to access all premium features and create unlimited studio-like videos. Currently, the Local Star app has a presence across India (88 per cent), USA (six per cent), Sri Lanka (0.5 per cent), and others (5.5 per cent).
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

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Sensex cracks by 441 points, PSU banks and metal stocks dip

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Mumbai (Maharashtra) [India], March 5 (ANI): Equity benchmark indices closed nearly 1 per cent lower after a choppy trading session on Friday with PSU bank and metal stocks incurring substantial losses amid weak global cues.
At the closing bell, the BSE S&P Sensex was down by 441 points or 0.87 per cent lower at 50,405 while the Nifty 50 edged lower by 143 points or 0.95 per cent to 14,938.
All sectoral indices at the National Stock Exchange were in the red with Nifty PSU bank down by 3.9 per cent, private bank by 1.6 per cent, metal by 2.7 per cent and IT by 1.5 per cent.
Among stocks, IndusInd Bank fell by 4.5 per cent to Rs 1,043 per share while State Bank of India was down by 2.6 per cent to Rs 385.35.
IT major Wipro slipped by 3.8 per cent while Tata Motors skidded by 3.7 per cent to Rs 326.45. Metal majors Hindalco and Tata Steel were down by 2.9 per cent each.
However, energy stocks gained with ONGC up by 2.4 per cent to Rs 115.40 per share and GAIL rose by 1.7 per cent to Rs 147.
Among the other gainers were Maruti Suzuki, Hero MotoCorp, Nestle India, Hindustan Unilever, Titan and Kotak Mahindra Bank.
Meanwhile, Asian stocks dropped to one-month lows as rising US treasury yields again rattled equity investors.
Japan’s Nikkei share average cracked by 0.23 per cent and shares in Seoul fell by 0.57 per cent. Hong Kong’s Hang Seng index was down by 0.47 per cent.
Overnight, US stocks dropped after US Federal Reserve Chair Jerome Powell disappointed some investors by not indicating that the Fed might step up purchases of long-term bonds to hold down longer-term interest rates. (ANI)

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PayPal India to train 500 female graduates from leading engineering colleges

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Mumbai (Maharashtra) [India], March 5 (ANI): Global leader in digital payments PayPal on Friday launched a five-month training and mentorship programme for 500 women students from across leading engineering colleges in India.
‘Unity Bloom’ is PayPal’s employee resource group which focusses on enabling a truly diverse culture and workforce within the company and technology sector. For the first phase of the programme, PayPal has partnered with WSquare.
The programme will include technical certification courses, live mentor sessions with industry leaders followed by an online hackathon. At the end of the programme, participants will be given an opportunity to apply for a job at PayPal and also be given internship opportunities.
“Our focus in PayPal is to build a diverse and inclusive workforce which enables women to rise up to their true potential,” said Jayanthi Vaidyanathan, Senior Director for Human Resources.
“The launch of Unity Bloom is another step in that direction giving women engineers an opportunity to learn from experts in the sector and be a catalyst to have more women take to careers in technology.”
Vandhana, CEO and Co-Founder of WSquare, said with the challenges in placement and recognition throughout 2020, the initiative provides a valuable opportunity for female students to upskill in technology, with guided expertise and become industry-ready to the new normal.
PayPal has more than 350 million consumers and merchants in more than 200 markets to join and thrive in the global economy. (ANI)

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Falling down is not defeat; refusing to get up is – Biijal Shah: Self Made Woman

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Thiruvananthapuram (Kerala) [India], March 5 (ANI/PNN): Self-made man, this classic phrase coined in 1842 by Henry Clay in the United States Senate, describes those individuals whose success lies within themselves and is not dependant on external conditions.
Biijal Shah is a shining example of just that…A Self-made Woman.
Humble beginnings
Born and raised in God’s own country Kerala, by doting parents who operated a business of eco-friendly, organic coir merchandise. Being weaker in academics than most counterparts, Biijal found herself as the underdog in her school. A childhood subjected to continuous bullying and persecution made her reclusive and withdrawn, devoid of friends.
However, Bijjal stood out from the rest due to her excellent communication skills and confidence in front of an audience. She took to the stage like a fish does to water, and excelled in elocution and performance-based activities. This natural flair for presentation made her a valuable asset in procurement and marketing of the family business at the tender age of fifteen years.
Her cause
Through first hand personal experience, Biijal empathized with children who struggled with the challenges of academics. She believed that there are strengths and qualities is us all that compensate for individual weakness. Taking the onus upon herself to bring about a change, Biijal abandoned her comfortable role in the family business. She focused her energy in Education and Skill Development.
Journey to Le Exceller
Biijal took up coaching, her intention was to reach out to as many students as possible. She associated with corporate organizations and training academies, catering to the tutorage of professional skills viz. hospitality, aviation, business coaching, marketing, etc.
She was felicitated for single-handedly establishing training centres pan India and was instrumental in generating a seven-figure revenue for the company. Her fundamental calling was to reach out to students, and help them recognize and enhance their skills.
Biijal relentlessly spearheaded campus drives and seminars across the nation, and successfully mentored hundreds of students in career counselling. It was on one campus recruitment drive, in the midst of an interview with a post graduate student, when Biijal came upon an astounding realization. The student, specialized in finance was unable to answer a basic question in math. This was a moment of revelation that altered her focus henceforth. She would now draw attention to the importance of Skilling and practical expertise along with academic certifications.
“People have degrees and qualifications in-hand, but are yet unemployed. Skill Development needs to be strongly implemented for a better future of the Nation.” And she stood by her words, determined to fight the persisting menace of unemployment in the country, by skilling the youth adequately.
Spoke in the wheel
Her relentless pursuit to fulfil her cause was not without challenges. As National Head of a globally renowned training academy, Biijal overcame obstacles posed by political workers, and the slander of falsified propaganda. Nevertheless, giving up was something she had never learned. Every hardship, oppression and discrimination she had overcome in the past fuelled her tenacity and resolve. She sought legal assistance and emerged victorious.
This was an eye-opening experience. All the substantial achievements and monumental accomplishments she acquired through honesty and dedication was not immune to disloyalty and deceit. “It is only those who are closest that can hurt you the most.”
Unable to accept the betrayal of a trusted counterpart, Biijal was devasted, she felt shattered and could visualize her life falling apart. She could feel the anxiety and depression starting to creep in.
Never give up
“A person is just one decision away from an extremely new life…falling down is not defeat. Refusing to GET up is!” and GET UP she did. Taking a firm grip on her life was key, controlling what she could control. And she started small with simple disciplined living.
Biijal incorporated positive lifestyle changes to build confidence and for inner peace viz. a born vegetarian Biijal incorporated periodic raw food diets, a strict abstinence from electronic devices one hour prior to bed, early riser – starting the day with yoga and meditation, embracing the importance of reading books – a book which transformed her life was The Bhagavad Gita
Birth of Le Exceller
Biijal Shah was back with a BANG! And a fabulous comeback with her very own brand Le Exceller. A company firmly rooted in her own values and principles, a company standing tall and representing the integrity of the gracious founder.
Le Exceller wields Biijal’s core expertise of…
Brand Management and Promotion, Personal Branding and Image Building, Influencer Management, Crisis and Reputation Management, Corporate Reputation Management, Media Relations, Brand Management and Promotion, Digital PR, etc. integrated with the key essentials of networking.
Supporting high net worth individuals and entrepreneurs to scale themselves in digital media, focusing on the importance of being appropriately and strategically visible. Providing them with the skills to sustain an image that is appealing and productive.
At the helm of it all Biijal Shah’s exciting journey continues, striving to empower upcoming as well as established professionals with requisite skills to ensure successful and productive careers and reduce unemployment. This passionate business strategist will continue to take up challenging projects in Skill Development and promises herself to contribute to the development of the nation till her last breath!
Linked In // http://www.leexceller.com // Instagram
This story is provided by PNN. ANI will not be responsible in any way for the content of this article. (ANI/PNN)

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SIMS Hospital treats three aortic conditions in a single stage surgery, saving patient airlifted from Oman

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Chennai (Tamil Nadu) [India], March 5 (ANI/NewsVoir): SIMS Hospital, a leading multi-speciality hospital in Chennai, has recently saved the life of a 35-year old Oman citizen by correcting three complex anomalies of his aorta in a single-stage, marathon surgery.
The patient was airlifted from Oman in an emergency condition, after he developed intense chest pain all of a sudden.
Aorta is the main artery that carries blood away from the heart to other parts of the body. In the patient, the aorta had a tear of the ascending part (acute Type-A dissection), leakage in the aortic valve, and a tear in the lower region of the descending part.
While correcting Type-A dissection itself is a huge surgical challenge, the medical team at SIMS Hospital went ahead treating it as well as the other two anomalies, in a single-stage surgery that lasted for about eight hours, even when the patient was admitted in an emergency condition. The surgery was uneventful and the patient is doing well.
Such complex surgical interventions are performed only in a few elite medical institutes in the world. Even then, when patients are diagnosed with multiple aortic conditions, most hospitals perform surgeries only in multiple stages: a surgery to rectify a major anomaly first, and then giving 1 or 2 years of space to tackle other conditions. The multi-stage surgeries over years leave the patient and family in a state of fear and anxiety due to the persistent risk of interim mortality. However, the single-stage correction of all the problems gives the patient confidence to live a longer and happy life.
The surgery was done by a medical team headed by Dr V V Bashi, Director, Institute of Cardiac & Aortic Disorders, SIMS Hospital. Other specialists in the team were: Dr Aju Jacob, Chief Anesthetist, Dr A Mohammed Idhrees, Consultant, Cardiac Surgery, Dr Arun Kumar, Anesthetist, and Dr Mohammed Ibrahim, Cardiac Surgeon.
“I am quite happy to note that our medical expertise could save the life of a foreign patient, and it is being acknowledged internationally. Over the past six years, we were able to build the trust of people across the borders so much so that people seek us first for emergency surgeries. I would like to thank and congratulate Dr. V. V. Bashi for establishing such a formidable reputation for himself and the hospital for niche lifesaving procedures like aortic surgeries,” said Ravi Pachamoothoo, Chairman, SRM Group, which runs SIMS Hospital, commenting about the outstanding surgical feat.
“The patient developed severe chest pain that started radiating to the back and abdomen. He was airlifted from Oman to our hospital. Upon detailed investigations, we diagnosed him with acute Type A dissection along with a leaking aortic valve and a tear in the lower end of the descending aorta. It was a life-threatening condition for the patient that required an emergency surgery. The patient was then rushed-in for surgery within half an hour,” said Dr V V Bashi, in his comments about the complexity involved in the surgery.
“To begin with, it is quite a challenge to detect aortic conditions preemptively and it calls for the right diagnostic approach to detect three different conditions in one case. The major challenge for us was to carry-out all surgical corrections in a single session, that too on an emergency basis. The patient underwent successful total corrective replacement of the entire diseased aorta with the repair of the aortic valve and had an uneventful recovery – thanks to our team’s superior surgical skills, the latest technology and availability of the modern hybrid graft (Thoraflex Graft) with us.”
In India, approximately 3-4 lakh people suffer from various types of aortic disorders every year, out of which only around 1000 people are getting treated. If the disease can be diagnosed early most of the patients can be treated successfully, with success rate of more than 95 per cent. Very few centers in our country are performing aortic surgeries in large numbers.
SIMS Hospital had launched India’s first exclusive centre for aortic diseases in 2019 to bring focused approach on treatment and management of aorta. Dr Bashi, head of the centre, and his team have performed more than 1,600 aortic surgeries, among the largest for a team from any country. The centre also works towards creating awareness about various aspects of the conditions and risk factors, and advanced treatment modalities.
SIMS Hospital (SRM Institutes for Medical Science) is one of the leading multi-speciality hospitals in Chennai. This 345-bed hospital offers comprehensive healthcare experience across a wide range of specialities, including multi-organ transplant services. The hospital houses 15 modular OTs, 3 state-of-the-art Cath labs (including 1 Bi-plane Cath lab), advanced ICUs with Hepa-filters and innovative medical technologies, all under one roof.
With the finest combination of experience, expertise, cutting-edge technology and well-coordinated multi-speciality Quaternary care facilities and patient-centric team-work, SIMS Hospital is committed to deliver healthcare services of international standards. The hospital offers holistic healthcare that includes prevention, prophylactic treatment and care, rehabilitation and lifestyle health education and guidance to patients, their families and clients. At SIMS, every step is aimed at ensuring excellence in patient care.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

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Sintercom India Ltd. raises INR 222 million from its promoter entity Miba Sinter Holding Gmbh & CO KG

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Mumbai (Maharashtra) [India], March 5 (ANI/PRNewswire): Sintercom India Limited (Company), a Pune-based company, has announced that it has completed the raising of funds on a preferential private placement basis in the form of equity shares and compulsory convertible debentures (CCDs) from one of its promoters Miba Sinter Holding GmbH & CO KG (Miba), for an aggregate amount of approximately Rs 222 million, after taking the necessary approvals from the Board, shareholders and other regulatory bodies.
The proceeds of the preferential issue will be used to help facilitate the Company with additional funds necessary for acquisition of capital goods and machinery, operation and management of the Company with approximately Rs 90 million earmarked towards acquisition of capital machinery.
“The additional investment by Miba in our company, emphasises the confidence by our partner in the strength and future growth potential of our company. The funds will help manage the immediate working capital requirements but also look at larger and new business opportunities not only in the domestic markets but also globally. The increasing importance of India as a manufacturing partner in technologically advanced products is clearly visible from the current market trends. We expect to draw on the experience and expertise of Miba to bring in new technologies and business opportunities to Sintercom resulting in long term growth and value creation for its shareholders,” said Hari Nair, Chairman, Sintercom India Ltd., announcing on the completion of the preferential issue.
This story is provided by PRNewswire. ANI will not be responsible in any way for the content of this article. (ANI/PRNewswire)

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Vijaybhoomi University opens admission for the academic year starting July 2021

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Bangalore (Karnataka) [India], March 5 (ANI/NewsVoir): Vijaybhoomi University (VU), India’s first liberal professional university has announced that it is accepting applications for both Undergraduate and Postgraduate programs for the academic year starting in July 2021.
Admissions are open for JAGSOM (Jagdish Sheth School Of Management the 6th Business School in India to receive the AACSB International accreditation), INSOFE School of Data Science, School of Law, School of Design, School of Arts and Humanities and The True School of Music. For all the programs candidate should have secured at least 50 per cent marks in the previous level + VSAT Score for UG and VSAT Advanced Score for PG.
The university also recognizes Pearson Undergraduate Entrance Exam and a host of other national level Exams like SAT, LSAT, CAT, MAT, GATE, GRE to name a few.
The university provides the students with the liberty to design their own curriculum and learn at one’s own pace. The liberal framework of this unique curriculum assists a student in choosing appropriate courses to meet one’s life and career aspirations. The university also opens vistas to aspiring professionals by providing students with the option of transferring the credits to partner universities abroad thereby enabling them to complete their education in an international university.
Vijaybhoomi University offers multiple merit and need-based scholarship up to 50% of the annual tuition fee across all undergraduate and postgraduate programs. VU also is a member of the College Board India Scholarships and Mindler Scholarship Hunt.
“Our University has been developed to cater to the needs of those who aspire to be innovators, solution providers and entrepreneurs. We are seeking students who want to experience the joy of learning, discover themselves and are hungry to impact the society positively. The curriculum design at Vijaybhoomi permits our students to create their own learning pathways and curate credentials that align with their aspirations,” said Sanjay Padode – Chancellor & President Vijaybhoomi University.
Vijaybhoomi University is devoted to nurturing holistic, socially responsible, and continuously employable professionals who make a positive difference in the world. Keeping with this spirit the Vijaybhoomi University admission process is crafted keeping in mind the need to ensure a fair and transparent process that is designed to include rather than exclude the potential learner.
Spread across 55 acres of land, the Vijaybhoomi campus is nestled in the foothills of Western Ghats (Sahyadri Hills) in the Karjat town, in Greater Mumbai region of Maharashtra. Vijaybhoomi campus boasts of a full-fledged sports complex called Revive, short course swimming pool along with indoor basketball, badminton, tennis court and squash courts, a football field, and a 10m shooting range.
Vijaybhoomi University is India’s first liberal professional university, which offers relevant and quality education in business, law, science, design and liberal arts. The university is based in Karjat, Greater Mumbai and is devoted to nurturing holistic, socially responsible, and continuously employable professionals who make a positive difference in the world. Vijaybhoomi is the first in the country to successfully blend a liberal framework into professional streams thereby making it the only one of its kind “Liberal Professional University”.
To know more, please visit our website: vijaybhoomi.edu.in.
This story is provided by NewsVoir. ANI will not be responsible in any way for the content of this article. (ANI/NewsVoir)

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