In a major development, Sony Sports Network has postponed the broadcast of the Pakistan Super League (PSL) in India. The move, announced on Thursday, comes in the wake of growing public outrage and security fears. This follows a recent terror attack in Pahalgam, Jammu and Kashmir, where four Indian Army personnel were killed.
Although Sony Sports has not yet made an official announcement, industry insiders believe the decision is connected with increasing diplomatic and public pressure. This pressure stems from Pakistan’s purported role in providing havens for terror groups operating against Indian land.
Pahalgam Attack Triggers Outrage
The latest trigger seems to be the Pahalgam ambush in which heavily armed terrorists ambushed an Army convoy in the scenic valley of South Kashmir. The attack, which took place earlier this week, is being condemned right across the country. Intelligence sources point towards the involvement of Pakistan-based terror group Jaish-e-Mohammed, further igniting public outrage and demands for a total boycott of Pakistan-related content and programming.
A number of political figures and defence analysts have called for tougher measures, calling on Indian media outlets and businesses to review all cross-border affiliations, including sports broadcasts.
Public Opinion Compels on PSL Broadcast Freeze
Pakistan’s top T20 league, the PSL, had discovered a niche following in India, with cricket enthusiasts eager to follow international T20 action. But this is not the first time political tensions have influenced its popularity in India. With feelings running high following the Pahalgam tragedy, social media campaigns such as #BoycottPSL and #PahalgamAttack have dominated Indian Twitter, impacting corporate choices.
Sony’s suspension is being perceived as a commercial and ethical move one that also represents the larger national mood. Industry observers propose that this would also put other broadcasters and streaming platforms that distribute Pakistan-related content under pressure.
