India’s Organic Market: A Rapid Growth Fueled by Global Potential

India has emerged as a global leader in the organic sector, driven by increasing awareness and a shift towards sustainable practices. In 2023-24, the organic food market in India reached approximately USD 494.80 million, showcasing the country’s agricultural diversity and innovation in organic farming.

India’s journey into organic agriculture was rooted in its rich agricultural heritage and supported by government initiatives like the Paramparagat Krishi Vikas Yojana (PKVY) and the Mission Organic Value Chain Development for the Northeastern Region (MOVCDNER). These programs provided essential support to organic farmers, covering production, certification, post-harvest management, and marketing.

During BIOFACH India 2024, Commerce Secretary Shri Sunil Barthwal emphasized the government’s commitment to the organic sector, announcing the allocation of funds for 100 new labs dedicated to quality checking and food safety. This was aimed at helping Indian organic products meet global standards.

The Indian organic market experienced significant growth due to rising health consciousness, urbanization, and increased disposable incomes. Post-COVID, the share of online sales in organic products surged, with major e-commerce platforms like Amazon and Flipkart launching dedicated “Organic Stores.”

The export potential of Indian organic products also expanded, bolstered by efforts to secure mutual recognition agreements (MRA) on organics with key countries. BIOFACH India, a leading organic trade fair, played a critical role in promoting the Indian organic market on a global stage. It facilitated networking and showcased the sector’s innovations and future trends.

As India’s organic sector continued to grow, it was supported by government initiatives, consumer demand, and innovative practices, positioning the country to play a significant role in the global organic market.