The killing of George Floyd in the United States has led to major protests across the world. Hitherto marginalised communities are calling for the end of systemic racism that has infiltrated every industry and individual around the world. At first glance, Indians may not seem personally affected by these racial protests, however, colourism is embedded deep within our society as well.
“Colourism” is defined as “prejudice or discrimination against individuals with a dark skin tone, typically among people of the same ethnic or racial group”. Discrimination on the basis of colour is inherently wired in Indians. It is now finally time for a change. With powerful corporate giants like Hindustan Unilever Ltd changing their branding from “Fair & Lovely” to the more inclusive “Glow & Lovely”, things are on the right track. If you would also like to change your thinking and approach towards this situation, here are some simple things to do:
- STOP WORRYING ABOUT THE TAN
Change must begin from within. Stop being the only person covered from head-to-toe on the beach, in order to avoid the darkening of your skin colour. Use sun-block to protect yourself from the harmful effects of the sun’s UVA and UVB rays, but appreciate the Vitamin D and healthy bronze-coloured glow that accompanies being outdoors in the sun.
- NEVER COMPLIMENT KIDS ON SKIN FAIRNESS
There are numerous well-meaning grandparents, aunts and uncles that believe having a fair baby is an accomplishment, and enjoy harping on the fact. However, this practice is harmful as it instils a sense of superiority in these babies from a young age, who then go on to discriminate or hold sway over other people who don’t have the same colour of skin. For that matter, you must stop complimenting people on their light-skin in general — it is not a meritorious achievement!
- BOYCOTT SONGS THAT ENCOURAGE RACISM
Numerous Indian folk songs and traditional folklore are centred around fair-skinned protagonists. This has encouraged inherent colourism in the songs and stories of Bollywood and other mainstream media as well. It becomes a vicious cycle that keeps reinforcing an idealised standard of beauty, which everyone then aspires to achieve. This practice must end for the collective progress of our society.
- DON’T USE PRODUCTS THAT MAKE SKIN ‘LIGHTER’
The first step has already been taken with the change of name of most skin-lightening products, but rebranding does not change the nature and intended target audience of these products. Every citizen of our country should be comfortable in their own skin. The only way to achieve that is to boycott these products completely.
- ACCEPT THAT BEAUTY COMES IN ALL COLOURS
Ultimately, each of the steps outlined above will only work to get rid of colourism, if there is a sea-change in the mindset of every person. The supposedly accepted standards of beauty are thrust upon us through advertisements, magazines, TV shows and cinema. The fact that these standards frequently change show that beauty is indeed timeless, only trends change. Back in the 1990s, the global beauty standard called for pale and stick-thin models. Now, with the Kardashian clan gaining immense popularity, the standards have changed to a darker and more voluptuous kind. This only shows that beauty and attraction can never be defined by one single standard. Once we collectively change our thinking to accept and appreciate every colour, shape and size, we will truly allow ourselves to move ahead as a society.
Next time, think twice before you worry about your own skin colour or that of your children. The world can only change when you change yourself first.
The writer is a lawyer who pens lifestyle articles on her successful blog www. nooranandchawla.com. She can be found on Instagram @nooranandchawla.
The Daily Guardian is now on Telegram. Click here to join our channel (@thedailyguardian) and stay updated with the latest headlines.
For the latest news Download The Daily Guardian App.
Drishyam Films unveiled the ‘SIYA’ teaser
Drishyam Films on Wednesday unveiled the teaser of their upcoming movie ‘SIYA’.
Taking to Instagram, Drishyam Films dropped and trailer and said, “Will she get justice? Watch #Siya’s story unfolds on 16.09.2022. #SearchForJustice.”
“SIYA isn’t just a film but a movement. It’s a voice that will resonate with victims who’ve endured unimaginable emotional, physical, and mental pain. While the film is based out of the heartland of India, much like most of our films, it speaks to a global audience,” film director Manish Mundra said.
Meanwhile, the movie ‘SIYA’ stars Pooja Pandey and Vineet Kumar Singh and will be seen in new avatars.
Earlier actor Vineet said, “It takes a great deal of skill to walk the fine line between entertainment and impactful messaging. Drishyam Films takes a leap of faith here and aims to do just that with SIYA. The film is power-packed, hard-hitting, and one that commands your attention.”
“As a woman, this narrative to me felt like an important one. It’s a story that deserves to be told and one that echoes the sentiments of countless victims,” Pooja said.
Moreover, the movie ‘SIYA’ evolves around the story of a small-town girl who is against all odds. The girls fight for justice and start a movement against the vicious patriarchal system.
However, the movie ‘SIYA’ is produced by Drishyam Films and is scheduled to release on 16 September 2022.
Raju Srivastav’s health deteriorating, still on ventilator
The condition of comedian Raju Srivastava, who is still unconscious and on life support in the ICU, is reportedly critical.
Raju Srivastava’s condition has got worse, according to the doctors, and he is still in a serious condition.
He was stated to be reacting well, showing a modest improvement in his health, and showing some signs of being able to move his bodily parts.
On August 10, the 58-year-old well-known comedian underwent a cardiac arrest and was subsequently admitted to the AIIMS in Delhi.
According to reports, he was complaining of chest problems while running on the treadmill. On the same day, he had also had an anangioplast.
On Friday, Raju Srivastava’s family released a statement claiming that he is in stable condition and pleading with his followers to disregard rumours and false information concerning his health.
Hailey Bieber talks about the challanges of married life amid health struggles
It has been four years since Hailey Bieber’s marriage to Justin Bieber, but she claims marriage is challenging.
The creator of “Rhode,” who was just 21 years old when she wed the singer of “Yummy,” opens up about their successes and setbacks in a cover story for Harper’s BAZAAR’s September ICONS issue.
She stated in a magzine, “I just think life is changing all the time… I think a perfect example of that is that over the last six months, both of us have gone through very serious health issues. You have to figure out how to deal with this s—t as it comes, you know? There’s a reason they say ‘for better or for worse.’
The now 25-year-old is referring to the fact that her husband’s face was partially paralysed as a result of being diagnosed with Ramsay Hunt Syndrome earlier this year. Hailey had a little blood clot in her brain months before, which affected her speech.
According to reports, Hailey claims that despite their turbulent relationship last year, she and Justin worked hard to make it work.
“He’s still the person that I want to be rushing back to,” she explained. “I might fly somewhere and go do a job, but I can’t wait to come back and hang out. And I feel like that’s because of the effort that’s been put in on both sides.”
For the uninitiated, the adored couple had dated for a brief period from December 2015 to January 2016 before breaking up. They later reconciled in June 2018 after Justin ended his relationship with singer Selena Gomez, his longtime girlfriend.
Hailey and Justin announced their engagement in July 2018 and their marriage in November 2018. In front of their family and friends, they exchanged vows in 2019.
Former VP Venkaiah Naidu praises movie ‘Sita Raman’, calls it a must-watch movie
Former Vice President of India Venkaiah Naidu praised the movie ‘Sita Raman’ and called it a must-watch movie for everyone.
“Watched the movie “Sitaram”. With the coordination of the actors and the technical departments, a beautiful scene has unfolded. Unlike a simple love story, with a heroic soldier background added to it, this film unleashes a range of emotions and is a must-watch for everyone,” Naidu tweeted.
Naidu further said, “Seetharam” gave me the feeling of watching a good movie after a long time. Congratulations to the film team including Director Mr. Hanu Raghavapudi, Producer Mr. Ashwinidat, and Swapna Movie Makers for discovering the beauty of nature that is soothing to the eyes without the sounds of war.”
The movie stars Dulquer Salmaan, Rashmika Mandanna, and Mrunal Thakur and is directed by Hanu Raghavapudi. The movie was released on 5 August 2022.
Thanking Former Vice President of India Venkaiah Naidu Dulquer tweeted, “Heartfelt gratitude sir!!!” Meanwhile, movie actress Mrunal wrote, “Thank you so much Sir” and Director also replied and said, “Thank you very much, sir.”
Moreover, the movie ‘Sita Raman’ is a period love story film, set in the 1960s. The movie evolves the journey of Lieutenant Ram who sets on a journey to find his love Sita Mahalakshmi.
Actor Shefali Shah tests positive for COVID-19 on 17 August
Bollywood actor Shefali Shah has been tested positive for COVID-19 on Wednesday. Recently Shah was seen in the movie ‘Darlings’ along with Gangubai actor Alia Bhatt.
Taking to Instagram Shefali said, “I have tested positive for COVID-19. Have immediately isolated myself and will be under home quarantine. I am following all safety products under home quarantine. I am following all safety protocols under the advice of my doctors. Requesting everyone who came in contact with me to get tested immediately too.”
Meanwhile, several fans and well-wishers flooded the social media post’s comment section and wished her a speedy recovery. Actors like Achint Kaur, Saba Pataudi, and Gurpreet Kaur Chadha also wished speedy recovery messages.
Moreover, Shefali will be next seen in ‘Delhi Crime Season 2’ which will release on Netflix on 28 August. However, ‘Doctor G’ will release on 3 December.
‘Shameful that atrocities on Kashmiri Pandits continue today’, says Anupam Kher
Veteran Bollywood actor Anupam Kher on Tuesday condemned the killing of a Kashmiri Pandit by a terrorist in the Kashmir Valley.
“Shameful that atrocities on Kashmiri Pandits continue today. They’re killing even their own people. They are killing everyone who stands with India. This has been happening for the past 30 years. The more you condemn it, the less it’s. We’ll have to change the mindset,” Kher said.
Earlier on Tuesday, a Kashmiri Pandit was shot dead at an apple orchard in Jammu and Kashmir by terrorists. In the Chotipara area, the incident took place.
Meanwhile, the deceased have been identified as Sunil Kumar Bhar and his brother Pintu who sustained injuries.
The areas have been cordoned and the injured person has been shifted to the hospital.
Moreover in June 2022, a bank manager named Vijay Kumar has shot dead and on 31 May a female Hindu teacher, Rajni Bala was shot dead by terrorists in the Kulgam district.
However, Anupam Kher a Kashmiri Pandit starred in this year’s hit movie ‘The Kashmir Files’. The movie showed the life of Kashmiri Pandits during the 1990 Kashmir insurgency.
Opinion2 years ago
South Block’s mistakes will now be corrected by Army
Sports2 years ago
When a bodybuilder breaks Shoaib’s record
News2 years ago
PM Modi must take governance back from babus
Spiritually Speaking2 years ago
Spiritual beings having a human experience
News2 years ago
Chinese general ordered attack on Indian troops: US intel report
Legally Speaking2 years ago
Law relating to grant, rejection and cancellation of bail
Royally Speaking2 years ago
The young royal dedicated to the heritage of Jaipur
Sports2 years ago
West Indies avoid follow-on, England increase lead to 219