Business

Ludo platform Zupee Reaches 100 Million Users, Records 6.6 Billion Gameplays

Zupee, a leading online gaming platform specializing in skill-based Ludo, has hit a major milestone, surpassing 100 million users. The achievement establishes Zupee as the top player in the rapidly expanding segment of skill-based online gaming in India, with an impressive record of 6.6 billion gameplays so far.

Reinventing Classic Games with a Modern Twist

Zupee’s rise to the top is attributed to its innovative approach, blending nostalgia with state-of-the-art technology. The platform has rekindled the country’s passion for traditional board games like Ludo and Snakes and Ladders, presenting them in a modern, digital format. “Our explosive growth to 100 million users is proof that Zupee is more than a gaming platform — it’s a revolution,” said Dilsher Malhi, Founder and CEO of Zupee. “We’re redefining fun with a contemporary spin on beloved classics, and our users are loving every moment of it!” he added.

Leading the way in responsible gaming, Zupee has introduced several features aimed at promoting safe gameplay. These include options for users to set limits on their gaming time and expenditure. The platform prides itself on its RNG (Random Number Generator) certification, which guarantees fairness, along with the implementation of blockchain technology to ensure the integrity of every game.

Commitment to Skill-Based Gaming

Zupee offers ‘games of skill’ where player success depends on factors such as skill, knowledge, experience, and attention, rather than chance. The company maintains a transparent communication policy and has outlined clear guidelines on its website, emphasizing Do’s and Don’ts for players. It further advocates for gaming to be enjoyed primarily for entertainment purposes rather than as a source of monetary gain.

Setting Industry Standards

Zupee’s rapid growth and adherence to strict standards of fairness and transparency have set a benchmark in the gaming industry. The platform’s commitment to combining classic games with modern technology, while prioritizing user experience and safety, has resonated with millions of players across India. With its user base expanding at an unprecedented rate, Zupee continues to solidify its position as a leader in the skill-based gaming arena.

Anjali Singh

Anjali Singh is a journalist with expertise in health, environment, science, civic issues, and business. She works as a sub-editor for The Sunday Guardian and The Daily Guardian. Anjali has earned a Post Graduate Diploma from the Asian College of Journalism and completed her undergraduate studies at Delhi University.

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