When you have traffic, but there’s no conversion, it’s noise. Many B2B businesses are spending money on optimizing their websites for search engines and see their organic sessions rise, but their lead forms are not ringing.
The issue isn’t that SEO is bad, it’s that SEO without a conversion plan is bad. When you sign up with SEO Affordable, you’re provided with campaigns custom-designed for you to draw the proper visitors and guide them towards action. Each keyword, every piece of content and every link is chosen with a conversion focus.
High-converting B2B SEO
Buyer intent mapping is the foundation of high-converting B2B SEO. That is, knowing that a prospect looking for “enterprise CRM integration services” is a lot closer to purchasing than a prospect looking for “what is CRM software.
Prospects request demos, download proposals, and fill out contact forms on campaigns focused on intent-rich keywords during the decision stage. SEO Affordable creates campaigns that spread their efforts throughout the funnel, but focus investment on the terms that lead to action, rather than session counts.
The significance of selecting any of the top SEO companies for conversion
The quality of the strategy you get will depend on the agency that you select. Most B2B buyers look at case studies and the price when assessing the best SEO companies. The filter should be the conversion rate.
An agency that has successfully helped businesses grow organically in entrenched B2B industries knows how to create content that is trusted, ranks and clicks by buyers seeking engagement. We’re an SEO company that measures our success by your pipeline growth, not your keyword count, and that’s why we’re considered one of the top SEO companies for B2B conversion.
Structured campaign that generates results
Each SEO Affordable B2B campaign adheres to a monthly procedure:
● Month 1: Technical foundation, Keyword mapping, Competitor gap analysis and Content Calendar creation.
● Month 2-3: Content creation for bottom and mid funnel keywords. Technical fixes deployed. First outreach to links started.
● The process of building authority increases in month 4-6. Content is fed into pipeline at top of the funnel. Landing Page Optimization (LPO).
● Month 7-12: Rankings compound. Leads increase. Makes less of a reliance on paid ads. ROI is fully measurable.
This planned method will avoid the ‘spray and pray’ approach of most agency deals, and allow each month to build on the previous one.
The sign up process is simple
There is no long sales process to get started with SEO Affordable. You are registered for a free audit, a custom proposal or you directly select packages and the onboarding process starts within days.
Your committed strategist has a kick off call, sets goals and provides the first month’s work plan within the first week. No hidden costs, no long-term lock-in contracts without performance conditions and no fuzzy expectations.
Conclusion
Successful B2B SEO campaigns are both structured and focused on intent. SEO Affordable offers all three. Register today, and create a campaign that continues to get you qualified leads every month without doubling your paid media spend.