Big B’s voice, image can’t be used without his consent: Delhi HC

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Bollywood’s legendary actor Amitabh Bachchan filed a suit in Delhi High Court seeking protection of his personality rights, image, voice or any of his characteristics without his consent, following which the court passed an interim ex-parte injunction in his favour.
Eminent lawyer Harish Salve along with Ameet Naik and Pravin Anand, instructed by Anand and Naik, appeared for Bachchan in the High Court. The matter was heard before Justice Navin Chawla. Salve submitted that there is a complete misuse of Amitabh Bachchan’s name, image, voice or any of his characteristics without his consent.
“The misuse of his name, image and voice, especially by the mobile application developers, and people conducting lottery by illegally associating with KBC, book publishers, T-shirt vendors and various other businesses, has prompted Mr Amitabh Bachchan to approach the High Court, seeking a restraining order against the use of his personality traits,” Salve said.
The lawyer for Amitabh Bachchan also brought to the notice of the Delhi High Court that alleged infringers have illegally registered Bachchan’s name as web-domain names such as www.amitabhbachchan.com and www.amitabhbachchan.in.
Delhi High Court’s Justice Navin Chawla noted that the plaintiff/Amitabh Bachchan alleges a violation of his publicity right as a celebrity.
The court further noted that it could not seriously be disputed that the plaintiff is a very well-known personality and is aggrieved by the usage of his name, image voice etc without his consent.