ACP Pradyuman, Daya From CID Reunite In Viral Ad

When an e-commerce beauty platform featured ACP Pradyuman and Daya in their latest advertisement, it quickly went viral.

by Drishya Madhur - July 12, 2024, 12:26 pm

C.I.D., an Indian drama that aired from 1998 to 2018, was a significant part of many people’s childhoods. The show, centered around characters ACP Pradyuman (played by Shivaji Satam), Daya (played by Dayanand Shetty), and Abhijeet (performed by Aditya Srivastava), depicted their efforts in solving complex criminal cases and delivering justice.

Although the drama concluded in 2018, it remains fondly remembered by fans. Thus, when an e-commerce beauty platform featured ACP Pradyuman and Daya in their latest advertisement, it quickly went viral. The ad shows ACP Pradyuman and Daya sitting with a stack of files, seemingly cases.

As the video progresses, the duo is seen solving cases of acne, pimples, and other skin issues. The clip includes the popular dialogues the two characters used during the show. Additionally, at one point, Daya leaps into action to “break” a door.

Watch The Video Here:

 

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A post shared by Nykaa (@mynykaa)

This post was shared two days ago and has since gone viral with over eight lakh views and more than 58,000 likes, with the numbers continuing to climb. Many viewers were pleasantly surprised to see the two actors in the ad.

Here How The Netizens React:

An individual wrote, “This made my inner child so happy.”

“What a marketing strategy. Didn’t expect it all but loved to watch them,” said Instagram user Sakshi Dutta.

“I miss C.I.D. But it will be incomplete without Freddy, sir,” commented another Instagram user.

A fourth shared, “The crossover we didn’t know we needed.”

Someone else posted, “This is just too iconic!”

What are your thoughts on this ad?