Labubu Joins the Amul Family: A Toast to Cuteness & Culture

Amul’s latest creative brings Labubu, the beloved character, into its buttery world – and it’s melting hearts

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This topical blends Amul's nostalgic charm with Labubu’s adorably mischievous vibe. A perfect toast of cultures

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Hand-drawn in Amul’s signature style, this artwork captures the essence of Labubu’s playful spirit with a desi twist

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Labubu, the furry forest imp from The Monsters series, has become a collectible icon across Asia

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Labubu, the furry forest imp from The Monsters series, has become a collectible icon across Asia

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From nostalgia to novelty, Amul x Labubu proves that good design and cultural fusion never go out of style

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