|
WHY CHOOSE THE DAILY GUARDIAN 
Region 6’s most read and influential newspaper.
With 38% market share of
Western Visayas ’ advertising budget, thus trusted by the business community in the area.
Number 1 in
Iloilo , Kalibo & Boracay both in readership and advertising budget share.
The best news and views with informative & entertaining sections.
Effective newswriting and innovative lay-out/design.
OUR READERSHIP PROFILE
| CLASS |
SEX
|
PROFILE
|
| |
|
|
|
A- 26%
|
Male- 57%
|
15 & below- 3
|
|
B&C- 63%
|
Female- 43%
|
16 to 21- 17%
|
|
D- 9%
|
|
22 to 50- 60%
|
| E- 2% |
|
51 % above- 20%
|
| |
|
|
Publication Rates
|
Size
|
Investment/issue
|
CONVERSION of COLUMNS to CMS.
|
| |
|
|
| Centerspread-12colsx42cms |
P40,000
|
1 col = 4cms
|
| 12colsx42cms |
P20,000
|
2cols = 8.5cms
|
|
Half Page/3colsx21cms
|
P10,500
|
3cols = 13.5cms
|
|
¼ Page/3colsx21cms
|
P5, 000
|
4cols = 18cms
|
|
1/8 Page/ 3colsx10.5cms
|
P3,200
|
5cols = 22.5cms
|
|
Per col. Cm
|
P80
|
6cols = 28cms
|
|
Additional color- 30% surcharge
|
Full color- 80% surcharge
|
|
|
